Adapting to the Changing Local Foods Market - Free Webinar

Based on the book of the same name,The Farmer's Officeis a subscription-based online course designed to give farmers the skills and tools needed to cultivate financially sustainable business.Whether you struggle to understand the economics of your business or just want to increase your farm's profitability, this course is for you! In each section, you will delve into specific business topics that will help you azimize your farm's profitability and understand your cash flow.

The Farmer's Office

This webinar will showcase current trends & offer tools & techniques to help your farm or local food business adapt to the changing market.

<p>Meal kits, delivery, demographics, and other trends are changing consumer habits. Many of the new food products coming to market look like they’re made by small local businesses, but are backed by venture capital or giant consumer product companies with big budgets. As the local foods market matures and competition increases, it’s harder for farmers and food producers to break in and stay viable. This workshop will showcase current trends and offer tools and techniques to help your farm or local food business adapt to the changing market, differentiate yourself, and stay relevant.</p><p>Workshop presenter Myrna Greenfield is the “Top Egg” at Good Egg Marketing, a Boston-based marketing agency specializing in food and farms. She’s a frequent speaker at conferences, events, and workshops. Greenfield holds an MBA from Simmons School of Management and lives in Jamaica Plain.</p>

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Adapting to the Changing Local Foods Market - Free Webinar

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Adapting to the Changing Local Foods Market - Free Webinar

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