How to Influence, Persuade, and Sell Like Top Execs

In his articles, conversations (both podcast and video), and his new book, The Secret Product Manager Handbook, he shares new, powerful ways for product managers to create more value by ensuring every product is a solution to a meaningful market problem. And that every team creating and selling products is as effective and motivated as they can be.

Nils Davis

<P><STRONG>Outstanding persuasion and influence skills are the key to accelerating your career growth and effectiveness.</STRONG></P>
<P>This workshop gives you the tools you can start using immediately to ramp up these skills. It's especially focused on the needs of product managers and product marketers - to tell their customer's stories, find and persuade the right prospects, and overcome sales objections. </P>
<P>You will learn and practice the fundamental techniques and skills that top business leaders and salespeople use to lead, influence, and sell in their business presentations. </P>
<P>The skills in this workshop are the key that will unlock your business potential. And they're transferable and will help you in any situation where you need to increase your influence.</P>
<H2><SPAN>What you'll learn</SPAN></H2>
<P>The following are just a few of the tools we'll cover and practice during the workshop:</P>
<UL>
<LI>The 3 secrets to telling amazing stories<BR></LI>
<LI>How to make your business presentation 10x better in one hour - even if you have no design skills</LI>
<LI>The 6 key tactics for persuasion</LI>
<LI>The Value Inequality and how to use it to influence your audience</LI>
</UL>
<P>This workshop is hands-on and intense. Please bring your real-life persuasion challenges and we'll work through them. </P>
<H2>Results</H2>
<UL>
<LI>You’ll have much higher confidence that your presentations will meet your goals and impact and move your audience to take action.</LI>
<LI>Your audience will be engaged from start to finish.</LI>
<LI>You’ll have a much better batting average on getting the decision to go your way.</LI>
<LI>If you’re selling, your win rate will go up significantly (you might make Club this year after all!).</LI>
<LI>You'll have polished at least one personal or customer story.</LI>
</UL>
<H2>What it's not</H2>
<P>Unlike a lot of other courses on influence and persuasion, I’m not going to talk about “the science of persuasion.” This course gives you <STRONG>tools and techniques you can start applying today</STRONG> to get more persuasive tomorrow.</P>
<P>And this course is not about how to make a more beautiful PowerPoint or Keynote. Most of us, most of the time, present bullet points on slides. <STRONG>I’m going to help you make those bullet points - and what you talk about - a lot better</STRONG>. But they are still going to be bullet points on slides. Nothing fancy or graphic design-y.<BR></P>
<H2><SPAN>Your workshop leader</SPAN></H2>
<P>Nils Davis is a long-time enterprise software product manager, consultant, and coach. He is the host of the <A HREF="https://alltheresponsibility.com" TARGET="_blank" DATA-MSYS-CLICKTRACK="0" REL="nofollow noopener noreferrer">All The Responsibility, None of The Authority podcast</A> for product managers and the author of <A HREF="https://secretpmhandbook.com/amaz" TARGET="_blank" DATA-MSYS-CLICKTRACK="0" REL="nofollow noopener noreferrer"><EM>The Secret Product Manager Handbook</EM></A>. His specialties include helping product managers and product marketers tell better stories, ramp up their go-to-market programs, and improve their market discovery skills - finding problems that are worth solving.</P>
<H2>(Note that this workshop will occur directly after the Project Product conference concludes on March 11. It takes place at the same hotel where most attendees are staying.)<BR></H2>

Homewood Suites-Keystone Crossing

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How to Influence, Persuade, and Sell Like Top Execs

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How to Influence, Persuade, and Sell Like Top Execs

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