Artificial Intelligence & Strategic Communication:
Managing Corporate Reputation in the Age of AI
For strategic communicators, 2023 has undoubtedly been the year of artificial intelligence. AI continues to rapidly change how organizations communicate internally and externally, introducing new opportunities, risks and challenges. As we approach the 1-year anniversary of OpenAI's release of ChatGPT, this panel of leading communication experts and educators will share their perspectives on what the insurgence of AI tools and technologies means for brands, their reputation, and the future of strategic communication.
Speakers:
- Assaf Kedem (moderator), Head of Content and Internal Communications, BNP Paribas; Lecturer, Columbia University
- Corey Dade, Executive Vice President of Corporate Reputation, Ketchum
- Alexandra M. Merceron, Executive Vice President, Communication Science & Insights, Rubenstein; Lecturer, Columbia University
- Chris Perry, Chair, Weber Shandwick Futures
This event is brought to you by Columbia University’s M.S. in Strategic Communication program. For further event information, please contact Charlene Perilla-Iqbal cp2746@columbia.edu.
For additional information about program offerings at Columbia University’s School of Professional Studies, please contact an Admissions Counselor at 212-854-9666 or inquire@sps.columbia.edu.
Please note the COVID-19 requirements for this event.
Columbia University is committed to protecting the health and safety of its community. Effective May 11, 2023, event attendees are strongly recommended to follow CDC guidelines for COVID-19 vaccination and community guidance on indoor masking. Attendees will not be required to attest to or show proof of vaccination status or recent test results, however, are encouraged to stay home if feeling unwell or testing positive for COVID-19.
Please visit Columbia University’s Hub for Emergency Preparedness for the latest health and safety policies as they are subject to change.
