Tapping Into the Power of Online Ads - Is Your Business Ready?

We connect enterprises, accelerate our startups, and help our talent grow their skills.

Santa Cruz Works

Learn about Facebook and Google ads and whether they are right advertising method for your business.

Running ads on Facebook and Google can turbocharge your business' growth, but is your business ready to take the plunge? Before diving in, it’s important to understand the basics. Understanding how these platforms work, where your target audience “lives” and what is required on your end, can go a long way into setting up your business for success. In this clinic, we’ll look at some of the areas you’ll want to consider before investing in ads, so as to avoid wasted ad spend. We’ll also touch upon additional steps your business can take if ads aren't yet an option.What You'll Learn:<ol><li>High-level understanding of how Facebook and Google ads work</li><li>Aspects of your business you’ll want to have in place</li><li>Alternatives to running ads</li></ol>A﻿bout the PresenterSheila Ojeda is the founder of Mortlock Marketing Solutions, an agency that helps small and medium sized businesses succeed in the digital world through targeted Facebook and Google ads. With over 15 years of experience in the tech industry, Sheila is a versatile professional, having worn many hats. However, her true passion lies in digital marketing, where her curiosity and love for learning find the perfect intersection.When not immersed in ad accounts, analytics, or staying up-to-date on the latest AI trends, Sheila can be found rock climbing with friends, exploring new trails, or plotting her next adventure.T﻿HANK YOU SPONSORS FOR YOUR SUPPORT!

Our {communityGuidelinesLink} describe the sort of content we prohibit on Eventbrite. If you suspect an event may be in violation, you can report it to us so we can investigate.

To report other categories of prohibited or illegal content, submit {link}

Tapping Into the Power of Online Ads - Is Your Business Ready?

More events from Santa Cruz Works

Discover more events from Santa Cruz Works, from Business to other experiences you might love.

Still looking for the right event?

Explore all online events to browse and filter by date, category, and more.

Tapping Into the Power of Online Ads - Is Your Business Ready?

More events from Santa Cruz Works

Discover more events from Santa Cruz Works, from Business to other experiences you might love.

You might also like...

Browse more events with different dates, prices, and formats to find your next great experience.

Still looking for the right event?

Explore all online events to browse and filter by date, category, and more.