Marketing to Your Neighborhood - Leveraging Social Media

The San Francisco Small Business Development Center (SBDC) is a results-oriented program that provides expert no-cost advising and workshops to guide small businesses to success.As part of the Northern California SBDC network, the San Francisco SBDC serves all of San Francisco County and is hosted by the City and County of San Francisco's Office of Economic and Workforce Development. We work hands-on with entrepreneurs and business owners to address challenges, seize opportunities and help grow our client’s bottom line.For more information about SBDC, visit www.sfsbdc.org

San Francisco Small Business Development Center

Learn how to get in front of your target customer by leveraging neighborhood marketing apps and social media

ZOOM link to this webinar can be found in the reminder emails prior to the event.<h3>Are you a brick and mortar business with a local client base? In this workshop you will learn how to get in front of your target customer by leveraging neighborhood marketing apps and social media. I will teach you tried and true strategies to get people’s attention and get them to buy local from you. I will also walk you through creating a geographically targeted social media ad. </h3>About the organizer: The San Francisco Small Business Development Center (SBDC) provides expert no-cost advising and workshops to guide small businesses to success. We work hands-on with entrepreneurs and business owners to address challenges, seize opportunities and help grow our client’s bottom line. You can sign up for no-cost one-on-one advising at <a href="https://nc.ecenterdirect.com/signup" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">https://nc.ecenterdirect.com/signup</a>. For upcoming workshop information, visit <a href="https://www.sfsbdc.org/calendar" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">https://www.sfsbdc.org/calendar</a>.Follow us on social media or sign up for our newsletter <a href="https://linktr.ee/SFSBDC" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">linktr.ee/sfsbdc</a>.
Disclaimer: The information provided in this webinar and any supplementary materials provided are intended for educational and informational purposes only and does not constitute professional financial or legal advice. By registering for this webinar, you accept and agree to the full disclaimer available at https://zoom.asksbdc.com/SBDC_Webinar_Disclaimer and that under no circumstances shall the named parties be held liable for any claims, losses, or damages arising out of or in any way related to the information provided in this webinar and/or the registrant’s use of or reliance on said information. 
Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Please contact qian.wan@sfgov.org.

About the Speaker:Luis has lived most of his life in the U.S. but was born in Zihuatanejo, Guerrero, Mexico. Growing up, his parents instilled a strong work ethic, teaching him the value of hard work and entrepreneurship. His mom was a Tupperware saleswoman and his father a jeweler.After graduating from San Francisco State University with a Business Marketing degree, Luis’s DACA status was at risk. Not knowing if his work permit would be valid just a few months after graduating, he decided to start his own business. Inspired by merchants like his parents, he developed a business model to help small business owners and entrepreneurs build a strong social media presence by teaching them to incorporate social media strategies into their marketing mix. His business, Trending Socials, is a start-up social media marketing agency that works with small business owners in California. His recent partnership with the City of San Francisco brings his marketing skills to The Mission, San Francisco’s Latino Cultural District, where he partners with local artists and businesses on a “shop local” campaign to drive traffic, increase awareness and boost business- a much-needed effort as businesses are recovering from the pandemic.All the while, Luis works with independent contractors so he can support talented creatives and marketing professionals like himself, regardless of their immigration status.

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Marketing to Your Neighborhood - Leveraging Social Media

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Marketing to Your Neighborhood - Leveraging Social Media

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