Lean Product Workshop: How to Achieve Product-Market Fit

Dan Olsen

In this all-day workshop, product mangement expert and author Dan Olsen will teach you how to achieve product-market fit. Dan will share advice from his best-selling book <A HREF="http://www.amazon.com/Lean-Product-Playbook-Innovate-Products/dp/1118960874/" TARGET="_blank" DATA-MSYS-CLICKTRACK="0" REL="nofollow noopener noreferrer">The Lean Product Playbook</A> published by Wiley.
<IMG ALT="Dan Olsen" SRC="https://cdn.evbuc.com/eventlogos/315068/danolsenbook.jpg">
Dan will explain his Product-Market Pyramid framework, which is the foundation of his 6-step Lean Product Process for achieving product-market fit.
The Lean Product Process consists of six steps:
1. Determine your target customer 2. Identify underserved customer needs 3. Define your value proposition 4. Specify your Minimum Viable Product (MVP) feature set 5. Create your MVP prototype 6. Test your MVP with customers
<IMG ALT="workshop" SRC="https://cdn.evbuc.com/eventlogos/315068/workshop2a.jpg">
Unlike other books or talks, Dan's advice is very pragmatic and hands-on. You will walk away with tools and techniques you can apply as soon as you finish the workshop.
Dan will illustrate his product advice with examples, case studies, and class exercises.
<IMG ALT="workshop" SRC="https://cdn.evbuc.com/eventlogos/315068/workshop2.jpg">
Each attendee will receive a copy of The Lean Product Playbook, personally signed by Dan.
Workshop attendance is limited to ensure we have an intimate setting that fosters lots of interactive discussion.
<IMG ALT="workshop" SRC="https://cdn.evbuc.com/eventlogos/315068/workshop5.jpg">
<H2>Who should attend</H2>
Anyone involved in creating or improving a product will find this workshop valuable, including: • Product managers • Entrepreneurs • Designers • Developers • Executives • Marketers • Analysts
<H2>Location</H2>
The workshop will be held at DLA Piper's offices at 555 Mission Street in San Francisco. A big thank you to our sponsor <A HREF="https://www.dlapiper.com/en/us/sectors/technology/" TARGET="_blank" DATA-MSYS-CLICKTRACK="0" REL="nofollow noopener noreferrer">DLA Piper</A>, one of Silicon Valley's leading law firms, for providing space for our event.
<IMG ALT="DLA Piper logo" SRC="https://upload.wikimedia.org/wikipedia/de/thumb/8/85/DLA-Piper-Logo.svg/250px-DLA-Piper-Logo.svg.png">
Morning coffee, lunch and afternoon snacks will be served.
I look forward to seeing you at the workshop!
<A HREF="http://dan-olsen.com" TARGET="_blank" TITLE="Dan Olsen" DATA-MSYS-CLICKTRACK="0" REL="nofollow noopener noreferrer">Dan Olsen</A>
<A HREF="http://leanproductplaybook.com/" TARGET="_blank" TITLE="The Lean Product Playbook" DATA-MSYS-CLICKTRACK="0" REL="nofollow noopener noreferrer">Learn more about The Lean Product Playbook</A>
<A HREF="https://www.linkedin.com/in/danolsen98" TARGET="_blank" TITLE="Dan Olsen" DATA-MSYS-CLICKTRACK="0" REL="nofollow noopener noreferrer">View Dan's LinkedIn Profile</A>

DLA Piper

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Lean Product Workshop: How to Achieve Product-Market Fit

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