StartUp Humboldt Competition’s Fail Forward: Lessons in Resilience

Challenges are inevitable. Hear local business leaders share the setbacks, pivots and lessons that shaped their journeys.

Fail Forward is part of the Fall Event Series leading into the next StartUp Humboldt Competition, a $200,000 business competition launching in early 2027.

Join local business leaders for an honest conversation about the realities of entrepreneurship. Hear firsthand experiences from people who have built businesses, faced unexpected challenges and made difficult decisions along the way. This panel will feature:

• Noah Samson of Visual Concepts
• Michelle Cartledge of Humboldt Cider
• AJ Herrera of Cloudflare
• Jenna Catsos of Pen + Pine

Bring your questions, gain practical perspective and connect with entrepreneurs and community members from across the North Coast. Whether you’re building a business, exploring an idea or simply interested in learning from local leaders, you’re welcome.

Tuesday, November 17 | 5:30–7:00PM
StartUp Humboldt | 876 7th Street, Arcata

Free and open to the community.