The Golden Thread: Building brands when the algorithm is listening
The algorithm is listening. Join Thompson Spencer, Tracksuit & Google to explore brand, AI, algorithms and how people discover brands.
The algorithm is listening. What is it hearing about your brand?
Join Thompson Spencer, Tracksuit and Google for The Golden Thread: an evening exploring brand, AI, algorithms and the changing way people discover and choose brands.
Over presentations, panel discussion, and audience Q&A, we’ll be getting stuck into:
🧵 Why one, consistent idea across every touchpoint matters to both people and machines
📈 Why brand matters more in the age of AI, not less
🔎 How AI is changing discovery inside the platforms, and what marketers can do now
Then we’ll keep the conversation going over refreshments.
The Golden Thread: Building brands when the algorithm is listening
🗓 Wednesday 7 October, 5.30pm to 8pm
📍 Thompson Spencer, Level 1, 3 Lorne Street, Auckland
🎟 Complimentary, with limited spaces
Good to know
Highlights
- 2 hours 30 minutes
- In person
- Paid parking
Location
level 1/3 Lorne Street
3 Lorne Street
#level 1 Auckland, Auckland 1010
How do you want to get there?
