Doing Business As (DBA) Expo 2026 @ the AAM - Fair Park, Dallas, TX

In Conjunction with the 9th Annual HBCU College Fair, featuring the TX9 HBCUs, join us for the 2026 Doing Business As (DBA) Expo

"Building Legacy. Creating Opportunity. Empowering Communities."

Presented by
The Michelle Obama Academy of Arts & Humanities (MOAAH)
in partnership with
HBCUniversal Productions, featuring the TX9 HBCUs
and
The African American Museum, featuring the Nelson Mandela Exhibition

September 26, 2026
Dallas, Texas

Time: 11:30AM-4:00PM

Check-in Time: 11:00AM-11:20AM

Enter through Gate 5.

Doing Business As (DBA) Expo 2026

African American Museum at Fair Park • Dallas, Texas

Saturday, September 26, 2026

Join entrepreneurs, nonprofits, corporations, artisans, food vendors, and community organizations during the Doing Business As (DBA) Expo 2026, one of the signature events of State Fair Classic Weekend ONLY.

Hosted and Presented by HBCUniversal Productins in Partnership with the African American Museum at Fair Park. The DBA Expo connects businesses with students, families, HBCU alumni, professionals, community leaders, and thousands of visitors celebrating business, education, culture, and opportunity.

This is your opportunity to:

• Promote your products and services.
• Increase your brand visibility.
• Build new customer relationships.
• Network with business professionals and community leaders.
• Support entrepreneurship and economic growth within our communities.

Vendor Eligibility

To participate in the 2026 DBA Expo, all businesses must be legally registered and provide proof of business status.

Businesses must submit one of the following:

• Internal Revenue Service (IRS) Employer Identification Number (EIN) documentation or other IRS business registration documentation.
• Texas State Certificate of Authority (if applicable).
• Any additional documentation required for your specific vendor category.

Vendor Categories & Fees

Nonprofit Vendor — $250

Community/Small Business Vendor — $500

Corporate Vendor — Starting at $1,500 (Ask for Sponsor Information)

We can Customize your Vendor Packet Information

Each vendor will receive:

• One (1) 10' × 10' vendor space
• Vendor identification credentials
• Access to event attendees throughout the Expo

Vendors Must Provide their own

• Canopy/tent for business setup
• Tables
• Chairs
• Displays and signage
• Extension cords (if needed)

Event Schedule

Vendor Setup:
11:30 AM

Expo Hours:
11:00 AM – 4:00 PM

Vendor Breakdown:
4:05 PM – 4:45 PM

Vendors are expected to remain set up and operational throughout the duration of the event.

Utilities

Limited access to electricity and water may be available through the State Fair of Texas on a first-come, first-served basis.

Utility access is not guaranteed, and vendors should plan accordingly.

Required Documents

Depending on your vendor category, you may be required to submit:

• Certificate of Liability Insurance
• Texas State Certificate of Authority (if applicable)
• Proof of IRS business registration documentation (EIN or other applicable IRS documentation)
• Dallas County Department of Public Health Permit (Food Vendors Only - SPACES ARE VERY LIMITED)

Incomplete applications may delay or prevent approval.

Important Dates

Vendor Application Window
August 1 - September 15, 2026

Final Payment Deadline
September 20, 2026

Vendor Payment Policy

Vendor space is not reserved until the required deposit has been received and confirmed.

Vendor spaces are assigned on a first-approved, first-paid basis. Space is limited.

Ready to Apply & Pay?

To be considered for participation in the 2026 Doing Business As (DBA) Expo at the African American Museum at Fair Park, Dallas, Texas, vendors must first register and submit payment through Eventbrite.

Once your Eventbrite registration has been received and verified, you will be sent the official 2026 DBA Expo Vendor Application Form and additional participation instructions.

Reserve your space today and join one of North Texas' premier celebrations of business, education, innovation, culture, and entrepreneurship.

Doing Business As (DBA) Expo 2026

Ask us about other vendor opportunities...

"Where Business, Education, Innovation, and Opportunity Meet."