IIEX Asia Pacific 2027 | Market Research & Insights Conference

The insights industry is moving fast and nowhere is that change more dynamic than across Asia Pacific.

IIEX Asia Pacific 2027 brings together insights leaders, researchers, marketers, data scientists, product teams, technology innovators, and business leaders from across the region for two days of ideas, practical learning, and meaningful connections in Bangkok.

Discover the emerging technologies, methodologies, and approaches changing how organizations understand people and make better decisions.

What You’ll Experience

• AI & Emerging Research Technology
  Explore AI-powered solutions, new research platforms, and technologies changing how insights are generated, analyzed, and applied.

• Real-World Brand Case Studies
  Hear how organizations are solving research and business challenges across diverse APAC markets—and what you can apply to your own work.
• Human Behavior Meets Technology
  Explore new perspectives on consumer behavior, cultural understanding, decision-making, and the evolving relationship between technology and human insight.
• Interactive Learning
  Go beyond traditional presentations with interactive sessions, demonstrations, and opportunities to see emerging approaches in action.
• Connections Across APAC
  Meet researchers, innovators, strategists, technology providers, and business leaders from across the Asia Pacific insights community.

Who Should Attend?

IIEX APAC is built for professionals who commission, conduct, build, or apply research and insights, including:

• Consumer Insights & Market Research Leaders
• Brand & Marketing Professionals
• Product Managers & Strategists
• Data Scientists & Analysts
• Research Technology & Innovation Teams
• Client Service Professionals
• Insights Suppliers & Business Leaders
• Research Technology Startups
• Students preparing to enter the insights industry

Whether you’re looking to modernize your research function, discover new technologies, improve how insights influence decisions, meet potential partners, or understand what’s coming next, IIEX APAC is designed to give you ideas you can put to work.

Why IIEX Asia Pacific?

Asia Pacific isn’t one market—and that’s precisely what makes the conversations at IIEX APAC valuable.

The program brings together perspectives from across the region to explore the cultural, technological, and business realities shaping modern research. You’ll hear what’s working, discover what’s emerging, and meet people navigating many of the same challenges as you.

Past IIEX APAC programs have featured insights and innovation leaders from organizations including Gojek, Procter & Gamble, Samsung, Mercedes-Benz, Spotify, YouGov, Unilever, Google, Meta, Grab, foodpanda, and HEINEKEN.

Come ready to learn, challenge your thinking, and make connections that continue well beyond the conference.