How to Market Your Childcare Center & Avoid the Summer Enrollment Slump

✨ Childcare Owners… this is your season to grow.

Are you experiencing slower enrollment during the summer months?
Are inquiries inconsistent… or not converting into enrollments?

This training will show you exactly how to market your center effectively, attract families consistently, and eliminate the “summer slump.”

💡 What You’ll Learn:

🔹 Marketing Starts From Within

• How your staff, culture, and daily interactions impact enrollment
• Creating a center parents naturally talk about
• Evaluating your program through a parent’s lens

🔹 Systems That Convert Inquiries Into Enrollment

• How to structure your intake process
• The importance of response time and follow-up
• Creating a professional and consistent first impression

🔹 Attracting Families Consistently

• Leveraging word-of-mouth marketing
• Social media strategies that actually work (Instagram, Facebook, TikTok)
• How to stay visible in your community

🔹 Fill Your Spots Even in the Summer

• Strategies to maintain steady enrollment during slower seasons
• How to keep your waitlist active and engaged
• Creating urgency and consistent inquiries year-round

🔹 Reviews, Referrals & Reputation

• How to increase Google & Yelp reviews
• Building a referral program that brings in families
• Turning happy families into your best marketing tool

🔹 Your Elevator Pitch

• Clearly communicate what makes your center different
• Confidently speak about your program anytime, anywhere

🙌 Who Should Attend:

• Childcare Center Owners
• Family Childcare Providers
• Directors & Administrators
• Aspiring Childcare Business Owners

📍 Event Details:

🗓 Date: Saturday, June 6th
⏰ Time: 10:00 AM – 12:00 PM
📍 Location: West Covina, California

🌱 Why You Don’t Want to Miss This:

This is more than marketing…
This is about building a program that naturally attracts and retains families.

✨ Be in the room with like-minded, faith-filled childcare leaders
✨ Gain real strategies you can implement immediately
✨ Walk away with clarity, confidence, and a plan

Parking : You can park in any parking space that says visitor on any level under ground parking

Once parked find the elevator and press 9 and then go to suit 930 for Crystal’s Consulting Firm