27th Annual All White Affair

27th Annual All White Affair. Ess4nce of July: Day Dream Weekend 2026

27th Annual All White Affair

3:00 PM – 10:00 PM
Metropolitan at Generations Hall
310 Andrew Higgins Blvd | New Orleans, LA

The crown jewel of Day Dream Weekend returns for its 27th year.

For nearly three decades, the All White Affair has defined upscale daytime celebrations in New Orleans. More than 5,000 professionals, tastemakers, celebrities, and VIP guests from across the nation gather for one of the most iconic all-white experiences in the country.

This is not just a party — it’s a cultural staple.

The Experience

• Three high-energy rooms
• Premium lighting and concert-level sound
• The South’s most respected DJs and music curators

Expect a seamless blend of R&B, hip-hop and timeless classics curated for a refined, grown, high-energy crowd.

VIP Access Includes

• Priority line entry
• Access to the exclusive second-floor VIP lounge

VIP admission does not guarantee seating. Seating is extremely limited and available on a first-come, first-served basis.

Dress Code: ALL WHITE REQUIRED

White attire is mandatory. Accent colors are permitted for shoes and accessories only.

Guests not in compliance (black, red, blue, orange, etc.) will incur a surcharge at the door.
All entry decisions are at the discretion of event management.

Not Permitted:
Men’s tank tops, flip-flops, athletic wear, or athletic caps.

Secure Your Experience

Group Tickets, Weekend Passes, and VIP Sections are available now:
https://www.ess4nceofjuly.com

All White Affair sections are extremely limited and sell quickly each year.

For group sales (10+), VIP table inquiries, or bottle service questions:
Giavani Vickers, Gi@insights-mpc.com.

All ticket sales are final. No refunds will be issued.