KMG Symposium 2026

3 Panels. 20+ Speakers. 1 Nexus. Where data, creativity, and strategy come together to build the modern marketer.

Please note: This event is exclusively for graduate students, alumni, and marketing professionals.

The KMG Symposium 2026 brings together students, alumni, and industry leaders for a full-day marketing experience built around one idea - The Marketer’s Nexus.

In today’s world, marketing is no longer siloed. The most effective marketers are those who can think across disciplines - blending data, creativity, strategy, and technology to drive real impact. This symposium is designed to reflect exactly that.

Across three focused panels, you’ll hear directly from industry professionals on how modern marketing actually works in practice:

• AI in Marketing – How data, automation, and emerging technologies are shaping decision-making

• Product Marketing – What it takes to build, position, and grow products in competitive markets

• Marketing Analytics – Turning data into insights that drive strategy

This is more than a series of talks. It’s an opportunity to understand how marketing comes together in the real world - beyond classrooms, frameworks, and theory.

Whether you’re looking to sharpen your thinking, explore different areas of marketing, or connect with professionals in the field, this is where it happens.

17th Annual KMG Symposium

📅 May 9, 2026

⏰ 8:00 AM – 6:00 PM

📍 DePaul Center (DPC 8005)

Breakfast, lunch, refreshments, and Happy Hour are included with the ticket price.