#EducationalSipsAtHWC with  Kleos Mastiha Liqueur

When Fred Einer was breaking ground during the construction of Holiday Wine Cellar in the early 1960s, Escondido locals must have been curious. After all, Fred dug a huge hole in the ground at the intersection of Mission Avenue and Escondido Boulevard, just off old Highway 395, what is now Centre City Parkway. Hardly anybody builds basements in California, but crafty Fred knew he was building something one-of-a-kind: the only below-ground retail wine cellar in North County San Diego.Builder & Owner Fred Einer (center) and Holiday Wine Cellar staff on HWC's opening day ribbon-cutting ceremony on March 17th, 1965 in Escondido, CA. If you were to walk into Holiday Wine Cellar on the opening day of 1965, you would see a lot more than just liquor on the shelf. Not only would you find canned goods on the shelves and engraved wooden price tags, and the smell of rotisserie chicken would fill the air to greet hungry customers. Today, 60 years later, Holiday Wine Cellar is still proudly a family-owned and operated business. There have been a few minor adjustments to the store since opening day, such as a self serve wine bar in the authentic wine cellar, removal of the chicken and the addition of the dedicated beer cave. The commitment to high-quality customer service has remained untouched by the hands of time, thanks to the help of highly knowledgeable and passionate employees. In 2009, HWC took it one step further and launched the online storefrontwww.HolidayWineCellar.com. Customers may now receive the same white-glove service whether they are visiting Holiday Wine Cellar’s brick-and-mortar, in Escondido, CA, or from the comfort of their computer. As it was in 1965, today, curious locals and out-of-towners alike are [still] drawn by the 85-foot tall neon L-I-Q-U-O-R sign out front, and marvel at the selection of hand-crafted beer, collectible wines, and rare spirits inside Holiday Wine Cellar in North County San Diego in Escondido, California.

Holiday Wine Cellar

Join us for #EducationalSipsAtHWC with Kleos Mastiha Liqueur – sip, learn, and have a blast in person!

#EducationalSipsAtHWC

Make shopping fun, tasty, & educational, with opportunities to try before you buy & Sip while you shop at Holiday Wine Cellar in the upstairs tasting bar!  Check the events calendar  https://holidaywinecellar.com/events/ for upcoming events!

Fridays with Friends

Gather your crew for Fridays with Friends inside HWC's Beverage Bunker! FWF is the best way to kick off your weekend: Explore the expertly curated line-up and discover your next beer venture in every pour-fect sip!

<h2>#EducationalSipsAtHWC with Kleos Mastiha Liqueur</h2><h4>Join us for an in-person experience where you can sip and learn all about the unique flavors of Kleos Mastiha Liqueur.</h4><h4> </h4><a href="https://holidaywinecellar.com/kleos-mastiha-liqueur/" title="https://holidaywinecellar.com/kleos-mastiha-liqueur/" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">KLEOS Mastiha Spirit</a> is a low-cal, low-sugar, low-abv botanical spirit made with mastiha, an ancient Greek superfood.Dive into the story behind this special spirit, meet fellow enthusiasts, and enjoy a relaxed vibe. It’s the perfect chance to expand your palate and have some fun!*LIMIT 3 | Must be 21+

After enjoying the COMPLIMENTARY SIPS, with KLEOS Mastiha Spirits, make your way down into the Beverage Bunker to partake in the fun at the Fridays with Friends Beer Tasting from 5:30-7:30PM!

Our {communityGuidelinesLink} describe the sort of content we prohibit on Eventbrite. If you suspect an event may be in violation, you can report it to us so we can investigate.

To report other categories of prohibited or illegal content, submit {link}

#EducationalSipsAtHWC with Kleos Mastiha Liqueur