Easter Bonnet Promenade
A New York Easter bonnet tradition reimagined in San Francisco. Sunday finest, handmade hats, and community in Washington Square Park.
EASTER BONNET PROMENADE
A New York Tradition, Reimagined for San Francisco
For generations, Fifth Avenue has transformed on Easter Sunday into a living runway of millinery, elegance, and social ritual. This spring, that tradition crosses the country.
On April 5, Washington Square Park sidewalks and pathways will become San Francisco’s stage for a refined Easter Bonnet Promenade. Not a parade. Not a spectacle. A curated afternoon of style, civility, and presence.
This is a promenade in the truest sense. A gathering to see and be seen. To greet neighbors. To admire craftsmanship. To honor the ritual of dressing with intention.
Expect:
• Extraordinary bonnets, from heirloom to avant-garde
• Tailored suiting, silk, gloves, florals, and disciplined excess
• Portrait moments and roaming content capture
• Gentle pageantry without barricades or floats
• A room without walls, framed by the architecture of North Beach
You are invited to participate, not spectate.
Design a bonnet. Revive one. Commission a milliner. Or simply arrive impeccably dressed. There is no stage, because the city is the stage.
Dress Code: Elevated. Editorial. Thoughtful.
Location: Washington Square Park, North Beach
Time: Afternoon gathering. 11 a.m. to 2 p.m.
This is the inaugural edition. Intimate by design. Future years will scale.
San Francisco has always understood reinvention. Consider this the beginning of a new ritual.
Feel free to pack a picnic and enjoy the afternoon in the park in style!
A New York Easter bonnet tradition reimagined in San Francisco. Sunday finest, handmade hats, and community in Washington Square Park.
EASTER BONNET PROMENADE
A New York Tradition, Reimagined for San Francisco
For generations, Fifth Avenue has transformed on Easter Sunday into a living runway of millinery, elegance, and social ritual. This spring, that tradition crosses the country.
On April 5, Washington Square Park sidewalks and pathways will become San Francisco’s stage for a refined Easter Bonnet Promenade. Not a parade. Not a spectacle. A curated afternoon of style, civility, and presence.
This is a promenade in the truest sense. A gathering to see and be seen. To greet neighbors. To admire craftsmanship. To honor the ritual of dressing with intention.
Expect:
• Extraordinary bonnets, from heirloom to avant-garde
• Tailored suiting, silk, gloves, florals, and disciplined excess
• Portrait moments and roaming content capture
• Gentle pageantry without barricades or floats
• A room without walls, framed by the architecture of North Beach
You are invited to participate, not spectate.
Design a bonnet. Revive one. Commission a milliner. Or simply arrive impeccably dressed. There is no stage, because the city is the stage.
Dress Code: Elevated. Editorial. Thoughtful.
Location: Washington Square Park, North Beach
Time: Afternoon gathering. 11 a.m. to 2 p.m.
This is the inaugural edition. Intimate by design. Future years will scale.
San Francisco has always understood reinvention. Consider this the beginning of a new ritual.
Feel free to pack a picnic and enjoy the afternoon in the park in style!
Venue
The Easter Bonnet Promenade unfolds in Washington Square Park, the historic green at the heart of North Beach. Framed by Saints Peter and Paul Church and the surrounding architecture of old San Francisco, the park’s open-air scale and civic elegance support the afternoon’s emphasis on style, ritual, and human connection.
Good to Know
Duration: 11-2 p.m., come and promenade at your leisure
Format: In person, open-air gathering
Arrival: Flexible throughout the afternoon
Refund Policy: No refunds
Don’t Miss It
Attendance is intentionally informal yet finite in spirit. The experience depends on presence, participation, and the collective standard of dress. Arrive prepared to contribute to the tableau.
Our Incredible Community Supporters: coming soon
Good to know
Highlights
- 3 hours
- all ages
- In person
Refund Policy
Location
Washington Square Park
600 Columbus Avenue
San Francisco, CA 94133
How do you want to get there?
