Chicagoland Pricing Professionals Network, January 2022

The mission of Pricing and Profit Management is to grow and foster the Chicagoland community of pricing professionals and those in related areas of sales, marketing, and finance.“I now have 20 new ideas to try and implement”Jason Fitzpatrick, Sr. Pricing Manager, Pentair

Pricing and Profit Management

Join the Chicagoland Pricing Professionals Network for conversation, a meal, and a presentation by pricing practitioner Manuel Fuentes.

Union League Club of Chicago

Join the Chicagoland Pricing Professionals Network for conversation and a 3-course meal! This is a great opportunity to help you learn from pricing experts and your peers about the latest in pricing and how things are done in other organizations.We are offering free tickets to select attendees. Contact nphipps@wiglafpricing.com to see if you qualify for free tickets. Ticket sales end on Monday, January 17th.Here’s what you can expect:<ul><li>Doors open at 5:30 pm</li><li>Dinner is served at 6 pm. Attendees will have a 3-course dinner with choice of beef, fish, or vegetarian</li><li>Shortly after dinner is served, there will be a 60-minute pricing talk</li><li>Approximately 90 minutes of networking (with an open bar!) with Chicagoland Pricing Professionals</li></ul>You will meet pricing professionals, pricing recruiters, pricing consultants, and pricing software providers, as well as peers in sales, marketing, finance, and more.All are welcome!The event will be in the Heritage Room at the Union League Club of Chicago. A relaxed, well-dressed look described as "Smart Casual" is welcomed throughout the club. Smart Casual may include jeans, denim, and collar-less shirts.Due to a new public health order from the city of Chicago, all attendees of the Union League Club of Chicago must present proof of vaccination before entering the club. Proof of vaccination can be a physical vaccination card or a picture of that card (proof of 2 approved Covid-19 vaccine doses OR 1 shot Johnson &amp; Johnson dose). All attendees must wear masks throughout the club, regardless of vaccination status.<h2>Featured Speakers</h2>

Manuel Fuentes, CPPDirector of Marketing, Pricing, and Business Analytics at LabelmasterManuel is a multilingual pricing &amp; analytics leader with over 20 years of experience in the airline, manufacturing, automotive, food distribution and management consulting industries with broad-based expertise in providing deep insights, developing new business opportunities and increasing margins.Manuel held various impactful roles in pricing and revenue management at Lufthansa German Airlines, Nippon Cargo Airlines and US Foods.At Labelmaster, Manuel builds the company's pricing strategy, customer pricing propositions, systems and 'what if' models and needed price adjustments, partners with Sales, Marketing, Product Management and Finance, executes customer data analysis and profiles, and oversees the upload of prices into system. In addition to his pricing responsibilities, Manuel has developed an analytics roadmap where he has introduced and is leveraging Power BI across the organization, and he is managing predictive analytics and data science projects. Manuel also provides thought leadership for marketing campaign targeting, builds response models, and leads data governance and quality initiatives.Manuel is a frequent speaker at BI events.Manuel developed a customer segmentation model and is currently rolling out the Company’s new customer discount program.Labelmaster's (Ongoing) Pricing Analytics JourneyIs it cumbersome to get to the analytics that will make or break a pricing decision? Are you stuck in Excel? Are Pricing decisions made from the gut rather than from analytics? Do you consider the 4–8 C's of Pricing in your pricing decisions? Do you incorporate the volume hurdle in your pricing conversations? Would you like an easier pricing approval process that is embedded right into your pricing analytics instead of sending manual emails back-and-forth that create silos and are hard to track and trace? Come join us where we show you Labelmaster's journey from gut-driven pricing to a more data-driven 'controlled' way of managing prices that lead to easier and better decision-making, and ultimately to more profitable results. We will demonstrate how you can get a lot of what the big-name, expensive pricing software vendors offer with ‘Wiglaf Institute-recommended’ pricing tools such as prices by continuous and discrete variables (scatterplots and box-and-whisker plots) and price bands that become easily accessible, available and adopted throughout the organization—using Microsoft’s Power Platform (Power BI, Power Apps and Power Automate) that actually work for us.From "set-to-forget" prices to "give-to-get" and "pay-for-performance"! From data --&gt; to insight --&gt; to recommendation --&gt; to profitable action!<h2>Sponsors</h2>

Wiglaf Pricing is a boutique consultancy for your organization's pricing strategy. Executives seek out Wiglaf Pricing to make core pricing decisions in the face of uncertainty. We deliver results that matter. Wiglaf Pricing is Helping Executives Manage Price Better.™

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