Introduction to Building a Story Brand for Your Business

Cari Berlin, Common Sense Business Coaching

Build a Story Brand – Clarify Your Message So Customers Will Listen

20 W Main St

In a one-hour hands-on workshop I will introduce you to the 7-part StoryBrand framework that uses storytelling to clarify your message. Then we will focus our attention on Part One of the framework - clarifying who the main character is in your story. (Hint: It’s not you – it’s your customer!)At the end of this one-hour workshop you will walk away with:
1.	The aspirational identity of your customer
2.	An understanding of what your customer actually wants
3.	The ability to articulate what you offer in a succinct way
When you can clearly describe who your customer is and what you offer, more of your customers will engage with your brand.

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Introduction to Building a Story Brand for Your Business

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Introduction to Building a Story Brand for Your Business

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