Name: 2025 MASA Software Summit
Start: 2025-09-10T08:00:00-05:00
End: 2025-09-11T15:00:00-05:00
Location: Hampton Inn & Suites West Des Moines/Jordan Creek

2025 MASA Software Summit

MASA

Join ag’s top minds at the 2025 MASA Software Summit—innovation, insights, and smarter farming all in one place.

Hampton Inn & Suites West Des Moines/Jordan Creek

Join us for the 2025 MASA Software Summit, the premier event for ag professionals looking to harness the power of data-driven decision making. This annual gathering brings together MASA users, ag tech leaders, and producers from across the country to explore the latest innovations in farm financial management, software advancements, and strategic planning tools that drive smarter, more profitable operations. The summit is designed to provide hands-on learning, peer networking, and insight into how MASA is helping producers stay ahead in a fast-evolving ag economy. The full agenda—including keynote speakers, breakout sessions, and training workshops—will be released soon. Once registered, attendees will receive a hotel discount code for special room rates, along with a form to indicate any dietary restrictions or special accommodations needed to ensure a comfortable and inclusive experience. Don’t miss this opportunity to be part of the future of ag software. 📅 September 10 – Day 1: DataXChange, Azure Platform, and CropZilla <ul><li>8:00 AM – 8:30 AM: Breakfast &amp; Networking</li><li>8:30 AM – 9:30 AM: Keynote – MASA Vision &amp; Strategy</li><li><ul><li>MASA’s evolving role as the brain of your operation—connecting infield, in-barn, and beyond.</li></ul></li><li>10:00 AM – 11:15 AM: Introduction to DataXChange</li><li><ul><li>How to streamline and automate data imports with reusable templates.</li></ul></li><li>11:15 AM – 12:00 PM: Real-World Value from DataXChange</li><li><ul><li>Demonstrations and time-savings case studies.</li></ul></li><li>12:00 PM – 1:15 PM: Lunch</li><li>1:15 PM – 2:00 PM: Putting Equipment &amp; Machine Data to Use with CropZilla</li><li><ul><li>Connecting machine data to financials for actionable insights.</li></ul></li><li>2:00 PM – 2:45 PM: Profitability Decisions with CropZilla</li><li><ul><li>Real examples of turning equipment and field data into ROI-driven decisions.</li></ul></li><li>3:00 PM – 3:30 PM: Azure Platform Best Practices</li><li><ul><li>Tips for maximizing performance, security, and value on MASA’s Azure platform.</li></ul></li><li>3:30 PM – 4:00 PM: Bringing It Together – CropZilla &amp; DataXChange</li><li><ul><li>Integrating tools for maximum operational efficiency.</li></ul></li><li>6:00 PM: Dinner</li></ul> 📅 September 11 – Day 2: DataBridge, Power BI, and Professional Services <ul><li>8:00 AM – 8:30 AM: Breakfast &amp; Networking</li><li>8:30 AM – 9:30 AM: Introduction to DataBridge</li><li><ul><li>Transform raw data into actionable insights with Power BI.</li></ul></li><li>9:30 AM – 10:45 AM: Working Session – Power BI in Farm Operations</li><li><ul><li>Hands-on examples of dashboards and analytics in action.</li></ul></li><li>11:00 AM – 11:45 AM: Professional Services – Unlocking More from MASA</li><li><ul><li>Often-overlooked features and tools to boost productivity.</li></ul></li><li>11:45 AM – 12:30 PM: Automation &amp; Workflow Tools</li><li><ul><li>Templates and automations to streamline your processes.</li></ul></li><li>12:30 PM – 1:30 PM: Lunch</li><li>1:30 PM – 2:30 PM: Closing Keynote</li></ul>

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