FREE Grub & Grow: Telling Your Unique Story as a Nonprofit

Arlington Tomorrow Foundation

Underwritten by the Arlington Tomorrow Foundation and instructed by Suzanne Smith, Social Impact Architects.

ACTIV - City of Arlington

On average, people are bombarded by 6,000-10,000 media and marketing messages every day. For nonprofits to compete, they must leverage their greatest asset – the power of storytelling. Whether it is a polar bear illustrating the importance of saving the environment or people sharing their lives on YouTube, everyone responds to a story.In this hands-on workshop, we share best practices on how you can get your story heard. We begin by explaining why storytelling works and how marketers use it effectively. Then we share proven strategies, tools and templates to evaluate your existing marketing efforts, construct stories that “stick,” and build a storytelling culture in your nonprofit. <ul><li>This session is by invite only to current and former Arlington Tomorrow Foundation Grantees.</li><li>Multiple people from each organization may attend, but we do ask that each person register with their own email address.</li><li>Space is limited to the first 60 registrants. Boxed lunch and drinks will be provided.</li><li>Although there is no fee to attend, we do ask that registrants please cancel their reservation if they are no longer able to attend to allow others to register.</li></ul>

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