Q4 SJVMA Marketing Roundtable Meeting

The San Joaquin Valley Manufacturing Alliance (SJVMA) is an organization of the Valley’s manufacturing leaders advancing their industry and creating a world-class workforce at the local level.Launched by the Fresno Business Council, SJVMA aims to strengthen regional manufacturing, an industry that is responsible for over $19.3 billion of the Valley’s Gross Domestic Product (GDP) and employs more than 115,000 people. Nationally, the manufacturing industry is responsible for $2.77 trillion in GDP.SJVMA designs training programs, provides jobs to interns for hands-on experience, educates the public on the benefits of manufacturing careers, addresses legislative issues, and brings local businesses and industry innovators together for the “Valley Made” Manufacturing Summit, an annual manufacturing conference. In 2021, Career Nexus was launched by the Fresno Business Council to further advance the efforts to build a well-trained, diverse workforce for the region’s businesses.Through all of these efforts supporting our regional manufacturers, SJVMA works to enhance the region’s competitiveness in the global market, in turn multiplying manufacturing’s economic impact on the Valley.L﻿earn more atSJVMA.org.

San Joaquin Valley Manufacturing Alliance

Let’s make your marketing strategy work smarter, not harder!

Unlock the Hidden Power in Your Tools: Marketing Roundtable with Adrian RodriguezYou’ve invested in tools—your website, CRM, quoting system, or even industry-specific platforms—but are you really getting the most out of them? Many of the services you already use have built-in automation features that can save time, cut costs, and connect the dots across your business.Join us for a hands-on Marketing Roundtable hosted by Adrian Rodriguez, owner of Anchored Web in Fresno, CA. Adrian has helped countless businesses streamline workflows, automate processes, and get more value from their existing tools. He’ll share practical strategies and proof-of-concept examples you can use immediately.At this session, we’ll explore:<ul><li>Automating your web presence (WordPress, Google Business, Yelp, social media, and more)</li><li>Unlocking hidden features in industry-specific platforms you’re already paying for</li><li>Connecting your website to CRM, invoicing, inventory, or quoting systems</li><li>Proof-of-concept automations: scheduled newsletters, SEO &amp; analytics reports, and self-updating dashboards</li><li>Using QR codes on print, packaging, and trade show booths to feed directly into analytics</li><li>Leveraging AI to build connectors, generate reports, or troubleshoot automation steps</li></ul>This isn’t about buying new tools—it’s about making the ones you already have work smarter for you. Bring your experiences, questions, and challenges for a collaborative session full of actionable insights.Event Details: 📅 Thursday, November 6, 2025 🕐 11:45 AM – 1:00 PM 📍 VirtualAbout Your Host – Adrian Rodriguez Adrian Rodriguez is the founder of Anchored Web, a Fresno-based digital agency specializing in web development, automation, and AI-driven solutions for businesses of all sizes. With a knack for simplifying complex technology, Adrian helps companies get the most from the tools they already own.

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