How to Successfully Raise Startup Capital in the U.S. During/After Pandemic

Elena Gusakovais the Founder ofAstra Global, a global business development company. She has close to ten years of business development experience, helping leading consulting companies and UBS, Zurich to find new clients among investors, business owners and high net worth individuals. Throughout her career, she conducted over 100 top tier client events, focused on increasing business revenues. She initiated a project at UBS aimed at converting events into revenue generating activities, which was approved and implemented by the bank. She regularly advises other companies and her recent consulting client grew their revenues 3x in 4 years.  At Astra Global, Elena focuses on facilitating collaboration between startups, investors, and corporations. Elena also advises startups on how to approach investors and make the first contact.Prior to career in business development, Elena spent eight years working as a M&A lawyer at private equity funds, leading cross border deals with the total deal amount exceeding $600M. She has a deep understanding on investment processes, investors main concerns, and is an experienced negotiator. Elena has graduated from Academy of Labour and Social Relations, Law faculty, Moscow, with highest honours, and holds EMBA from Columbia and London Business Schools.Victoria Yampolsky, CFAis the Founder and President ofThe Startup Station, an educational and consulting company committed to help startups be successful and get funded faster. She focuses on creating detailed strategic roadmaps and converting them into credible financials and valuations. Specifically, she helps entrepreneurs correctly translate their business plan into a financial plan, evaluate the financial feasibility of different initiatives, credibly present their company to investors, and use their financial model to drive the business forward.To-date, she has worked with more than 100 startups one-on-one and more than 1,000 founders have taken The Startup Station's  finance courses and learned the basics of accounting, valuation, financial modeling, and startup financing.Previously, Victoria worked for Deutsche Bank and was a technology consultant with CapGemini's Financial Services Division.  Victoria holds a Bachelor's Degree, Cum Laude, in Computer Science, with a minor in Mathematics, from Cornell University and an MBA, with honors, from Columbia Business School. Victoria is also on the Advisory Board of the Computing and Information Science (CIS) Department of Cornell University.

Astra Global/The Startup Station

First event in the four-part series "U.S. and European Startup Fundraising Strategies During and Post the Pandemic".

<a href="http://www.astraglobal.org" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">Astra Global</a>, a global business development company specializing in startup funding, and <a href="http://www.thestartupstation.com" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">The Startup Station</a>, a U.S. education and consulting company specializing in startup strategy, financial modeling and valuation, in association with <a href="http://swissfintechladies.ch/" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">Swiss Fintech Ladies</a>, present :<h3>The four-part series &quot;U.S. and European Startup Fundraising Strategies During and Post Coronavirus Pandemic&quot;. </h3>Each event includes a U.S. investors panel and a workshop. Please join our Telegram chat to learn about future events https://t.me/joinchat/FUIhoRsnZWwNhSZn-Ne1og. <h3>Part 1: How to Successfully Raise Startup Capital in the U.S. During/After the Pandemic?</h3>-----------------------------------------------------------------10:00 am - 10:45 am EST • U.S. Investors Panel “Changes in the VC investing landscape: What to expect in 2020 and beyond?” Q&amp;A to follow. -----------------------------------------------------------------Panelists: Enis Hulli, General Partner, 500 StartupsTess Hau, VC Partner, Founder at Tess Ventures.Julio Marquez, Partner, New York Bay CapitalThomas Nastas, Founder and President, Innovative Ventures Inc.Whitney Sales, Managing Partner, AccelepriseModerator: Elena Gusakova, Astra Global-----------------------------------------------------------------10:45 am – 11:30 am EST • Workshop “Key fundraising strategies on how to raise startup capital in the current environment”.-----------------------------------------------------------------<ul><li>What to have ready for fundraising?</li><li>Overview of investor search strategies - even if you have no network,</li><li>How to make first contact with investors,</li><li>How to present your company to investors,</li><li>Common mistakes typically made by U.S. and foreign entrepreneurs,</li><li>How to interpret investors responses, </li><li>How to create an investors’ pipeline, and</li><li>Q&amp;A.</li></ul>Instructor: Victoria Yampolsky, CFA, The Startup StationThis event is for European and U.S startups who are:<ul><li>Raising a first or second series round</li><li>Product on the market</li><li>Initial traction demonstrated – validated a product-market fit</li></ul>If you register for all four events, you will get a 20% discount and you will be enrolled in all the events you register for to get the Zoom details.Part 2, April 21, 11 am EST: Valuing Your Startup In the U.S. During/After the Pandemic. Click <a href="https://www.eventbrite.com/e/valuing-your-startup-in-the-us-duringafter-the-pandemic-tickets-101671082946" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">here </a>for more info.45-min U.S. Investors Panel &quot;Coronavirus impact on startup valuations. What can startups do to earn investors’ confidence?&quot;45-min Workshop: &quot;Valuation approaches for early-stage ventures&quot;Part 3, April 28, 11 am EST: How to Successfully Pitch Your Startup to U.S. Investors During/After the Pandemic? Click <a href="https://www.eventbrite.com/e/how-to-successfully-pitch-your-startup-during-and-after-the-pandemic-tickets-101671795076" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer"></a><a href="https://www.eventbrite.com/e/how-to-successfully-pitch-your-startup-in-the-us-duringpost-the-pandemic-tickets-101671795076" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">here </a>for more info.45-min U.S. Investors Panel &quot;Key investor pitching strategies in the current environment: What to focus on to get investors’ attention?&quot;45-min Workshop: &quot;How to clearly articulate your business case to U.S. investors?&quot;Part 4, May 5, 11 am EST: How to Successfully Negotiate Your Deal With U.S. Investors During/After the Pandemic? Click <a href="https://www.eventbrite.com/e/valuing-your-startup-during-and-after-the-pandemic-tickets-101671082946" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer"></a><a href="https://www.eventbrite.com/e/how-to-successfully-negotiate-your-deal-during-and-after-the-pandemic-tickets-101672186246" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer"></a><a href="https://www.eventbrite.com/e/how-to-successfully-negotiate-your-deal-in-the-us-duringpost-the-pandemic-tickets-101672186246" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">here</a> for more info.45-min U.S. Investors Panel &quot;Coronavirus impact of term sheets: What terms are the most important to investors now and why?” 45-min Workshop: &quot;Introduction to startup finance: how to negotiate the best deal and when to walk away?&quot;

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