100% Optical

100% Optical is the UK’s premier event for optical professionals, bringing together 11,000+ professionals to explore the latest in eyewear, contact lenses, technology, equipment and business innovation on 28 February - 2 March at Excel London.

In partnership with the Association of Optometrists (AOP), 100% Optical provides a world-class CPD programme curated by Dr Ian Beasley (AOP), ensuring you stay at the forefront of clinical and professional development.

From discovering cutting-edge solutions and sourcing niche eyewear brands, to creating new connections, 100% Optical is where innovation, education, and collaboration take centre stage - making it an unmissable date in every optical professional’s calendar.