It’s the best marketing tool that we have. It’s 100 percent responsible for our uptick in business.Matt Orlove, ORLOVE
How to Organize & Sell Tickets for a Kayaking or Canoeing Event

How to organize a successful kayaking or canoeing event
A great kayaking or canoeing event starts with solid planning. Before you launch, you need to map your route, check water levels and conditions, and secure any necessary permits for your chosen waterway. Clear communication with your attendees is key to safety and enjoyment.
Use your Eventbrite listing to clearly outline the skill level required, what gear is provided, and what participants should bring. This helps set expectations and ensures everyone arrives prepared for their time on the water.
Key steps for your water event:
Offer flexible tickets. Create ticket types for single kayaks, tandem canoes, or discounts for those who bring their own boat.
Manage group sizes. Set capacity limits for each tour to maintain safe guide-to-paddler ratios.
Gather essential info. Use custom questions on the order form to collect skill levels, emergency contacts, and dietary needs for any post-paddle meals.
Automate communications. Send confirmation emails with the launch point coordinates, a gear checklist, and your weather contingency plan.
Your launchpad for unforgettable water events
Eventbrite streamlines every part of your event, from promotion to the final paddle.
Flexible Event Setup
Reach More Paddlers
Smooth Event-Day Ops
The ultimate canoeing event platform for outdoor organizers

Find Your Adventure Audience

Effortless Paddling Tour Registration

Streamline Check-in at the Shore
Essential tools for every stage of your paddling event

Customizable Ticketing
Offer various ticket options like 'Single Kayak Rental,' 'Tandem Canoe,' or 'BYOB (Bring Your Own Boat)' discounts. Add promo codes for local paddling clubs or early-bird sign-ups.
Integrated Marketing Tools
Promote your event with our email marketing tools and social integrations. Reach new audiences on Facebook and Instagram to sell more kayaking tour tickets.
Mobile Check-in App
The Eventbrite Organizer app turns your phone into a mobile box office. Check in paddlers by scanning their QR codes and even sell last-minute spots with Tap to Pay.
Sales & Attendee Analytics
Track ticket sales in real time and get insights into who's coming. Use this data to plan future tours, refine your marketing, and understand your audience better.
We love how easy Eventbrite makes it for us to track our attendees.Amanda Ashley Rodriguez, Program Director, Girls Rock! Rochester
Eventbrite allows me to get really great marketing and have really good success without putting in a burdensome amount of time for returns.Patty Pforte, Sr. Marketing Manager for Public Programs, CIIS
Frequently asked questions
Other events you can promote and sell tickets with Eventbrite:
- Rock Climbing events
- Outdoor Cinema or Drive-in Movie events
- Lantern Festival events
- Dog Show or Pet events
- Animal or Wildlife Experience events
- Horse Show or Equestrian events
- Canoeing events
- Climbing events
- Hiking events
- Kayaking events
- Travel & Outdoor events
- Rafting events
- Travel events
- Adventure or Outdoor Experience events
- Travel Experience or Tour events
- Nature Walk or Wildlife Tour events