The Downtown Santa Ana (DTSA) Feel Good Events mission is to bring events to the downtown Santa Ana area that promote the Mexican culture and heritage to our community. We believe that the Mexican culture in our communities is rich in its traditions & customs.

Our goal is to host events that will celebrate those traditions. Through music, food, and affirmations that demonstrate the richness of our culture that has been embedded in downtown Santa Ana. Just as importantly, we want to contribute in the growth of the Downtown Santa Ana economy. Our desire is that these events will help the local small business owners benefit financially and be recognized globally for their crafts.

Lastly, we want to use our resources and give back to our community through various methods that will assist families, such as Back to School programs, Christmas Toy Drives, and Educational Scholarships.