Brian Rodda Consulting explores the three principles of Authenticity, Interactivity, and Community through Social Media Strategy/Online Branding and Digital PR.  Though the majority of our clients are entertainment based...specifically professional content creators, the principles we employ can be applied to small businesses and individuals. Web Series Weekend, which is specifically geared towards professional content creators and transmedia storytellers, explores the ins and outs of producing for the web, working with SAG, WGA, and AFTRA contracts, and creating a social media marketing strategy for digital content.