The Hoosier Cowboy Association (HCA) is a 501(c)(3) non profit using rodeo and cowboy tradition to turn community support into practical help for local veterans, first responders and their families across the Evansville region - honoring thier service with the care they deserve.

The River City Rodeo is our flagship event: a family-friendly weekend that brings neighbors together and turns wht happens in the stands into real follow-through long after the arena lights go out. Around here, honor isn't loud - it's consistent. It shows up.

In 2026 we will honor Oliver's Heros and Mustang Adoption Academy as recipients of our proceeds from the River City Rodeo. If you want to donate with us for their causes, we will have a link on our page for that action.