Startups@Create Innovative Products using Design Thinking

Hello, Austin – Startups!

A Beginner's Dive into the Intriguing World of Design Thinking

Ever feel stuck in a rut, tackling problems with the same old playbook? Prepare to have your perspective flipped! This isn't your typical lecture; it's an interactive exploration into the surprisingly human-centered power of Design Thinking.

Who should attend? This engaging session is specifically designed for aspiring entrepreneurs, students across all disciplines, early-career professionals, and anyone curious about creative problem-solving.No prior experience with design or innovation is necessary – just a willingness to learn and explore new ways of thinking.

Forget dry theory and endless frameworks. We'll peel back the layers of this dynamic approach, revealing how understanding people – their hidden needs, unspoken frustrations, and wildest aspirations – can unlock truly groundbreaking solutions.

Imagine crafting products, services, and even experiences that don't just function, but truly resonate. Discover the secrets behind empathizing deeply, defining crystal-clear challenges, unleashing a torrent of unexpected ideas, and rapidly prototyping your way to impactful outcomes.

Whether you're looking to generate fresh ideas for your startup, tackle university projects with a new perspective, contribute more creatively to your team, or simply enhance your problem-solving skills, this session will equip you with a foundational understanding of Design Thinking's core principles and its potential to transform the way you create and innovate.

Warning: This lecture may spark an insatiable curiosity to solve problems in more creative and meaningful ways. Prepare to leave inspired and ready to put your newfound insights into action!