Fine-Tuning AI for PMs and Designers

Course Instructor

A Two-Day, Hands-On Workshop to Shape How AI Sounds, Speaks, and Interacts

AI is moving fast. And while the headlines are exciting, actually understanding how it works—enough to build with it, talk about it with engineers, and shape real user experiences—can still feel out of reach. This workshop is for designers and product managers who want to go beyond prompts and prototypes, and actually fine-tune a model, design the interaction flow, and build a simple chatbot UI—in just two sessions.

Why This Matters for Designers

Design is no longer just visual—it’s conversational. From chatbots to AI copilots, the words your product uses are the experience. And those words? They’re often written by a model, not a designer. This workshop puts you back in control: you’ll learn how to shape an AI’s tone, style, and behavior using training data, and how to pair that with a front-end chatbot interface that feels natural and on-brand.

Why This Matters for Product Managers

As AI becomes a core part of how products are built, PMs are expected to lead—not just follow. Whether you're working on a feature powered by AI or trying to guide your team through experimentation, this workshop gives you a hands-on foundation. You’ll learn how fine-tuning works, how to apply it to your product context, and how to collaborate more effectively with engineers, designers, and leadership by making the technical feel legible.

What You’ll Get From This Workshop

💡 A working AI-powered chatbot, trained and designed by you

🖥️ A functional chatbot UI with conversation flow and interaction design

🧠 Practical skills in AI curation, tone control, and behavior shaping

🛠️ A clear understanding of how fine-tuning works—and how to use it

📂 A framework you can take back to your product or portfolio

Who This Is For

This workshop is perfect for:

🖌️ Designers working on chat interfaces, voice UX, or content strategy

🧭 Product managers navigating AI initiatives or collaborating with technical teams

⚡️ Anyone building or contributing to AI-powered products who wants to get smarter, faster

Workshop Format

📅 Two 1-hour sessions | Live & Interactive

Day 1: Fine-Tuning AI for Voice, Tone & Personality

• Why language is now the interface—and why that matters
  
  
• How fine-tuning works (in plain English)
  
  
• Curating data to shape tone, personality, and clarity
  
  
• Live demo: Training your own chatbot model
  
  
• What to prep for Day 2
  
  

Day 2: Designing the Chatbot’s Interface & Experience

• How UI influences trust, usability, and perception
  
  
• Mapping conversation flows + design considerations for AI UX
  
  
• Building your chatbot interface
  
  
• Testing, iterating, and sharing your final product
  
  

Why This Workshop?

You don’t need to be an engineer to shape how AI behaves—but you do need to understand how it works. In two hours, you’ll leave with a custom-trained chatbot, a real interface, and the confidence to lead AI conversations across your team.

Bonus: Included Office Hours

After the workshop, you’ll get access to a dedicated office hours session—no extra cost. This is your chance to ask follow-up questions, get feedback on what you’ve built, and troubleshoot any issues as you start applying the concepts to your own work.

Please note: Dates listed are set, but based on participant feedback, we might either extend the duration slightly or condense the material into a single day instead of two. Teams interested in accessing these courses earlier can reach out directly to discuss customized scheduling.