Can I create different ticket types for my beer festival, like VIP or designated driver?

Yes, Eventbrite allows you to create multiple custom ticket types. You can easily set up VIP packages with early access, general admission tickets, and lower-priced designated driver tickets to ensure a safe event for everyone.

How can I manage check-in for a large crowd at my festival?

The Eventbrite Organizer app turns your mobile device into a ticket scanner. Your team can scan QR codes on digital or printed tickets for fast, efficient entry, minimizing lines at the gate and monitoring check-ins in real time.

Can I sell tasting tokens or merchandise on-site?

Absolutely. The Eventbrite Organizer app with Tap to Pay lets you securely accept credit and mobile payments for on-site sales. This is perfect for selling extra tasting tokens, festival t-shirts, or other merchandise.

How do I promote my beer festival to the right audience?

Eventbrite lists your festival in our marketplace, where millions of people look for events. Use our email and social media marketing tools, and consider Eventbrite Ads to target users with a demonstrated interest in beer and food events.

Can I offer discount codes to brewery partners or for early ticket sales?

Yes, you can easily create and distribute promo codes. Offer a discount for early bird beer fest registration, provide unique codes to participating breweries to share with their followers, or create special offers to boost sales.

Is Eventbrite a good craft beer festival platform for managing multiple vendors?

While Eventbrite is primarily for attendee ticketing, you can use our system to streamline vendor applications. Create a private event page for breweries to register, submit information, and pay booth fees, keeping everything organized in one place.

Sell Beer Festival Tickets Online | Eventbrite

How to Organize & Sell Tickets for a Beer Festival

Eventbrite makes it easy to sell beer festival tickets and manage your entire event from one place. Create custom ticket packages for VIPs and designated drivers, reach more craft beer lovers, and give your attendees a seamless festival experience.

Your guide to a successful beer festival

A great beer festival starts with a solid plan. Secure a venue with enough space for breweries, food trucks, and guests. Curate a compelling lineup of local and regional breweries to draw in craft beer enthusiasts.

Once your vendors are confirmed, it’s time to set up your brewery event ticketing. Your ticketing strategy is key to managing capacity and revenue.

General Admission: The standard ticket for entry and a set number of tasting tokens.
VIP Packages: Offer early access, exclusive tastings, or a commemorative glass.
Designated Driver Tickets: A lower-priced, non-drinking ticket is essential for safety and inclusivity.
Group Packages: Encourage friends to come together with bundled discounts.

With Eventbrite, you can easily create all these custom ticket types, manage your beer fest registration, and track sales in real time.

Your all-in-one platform for beer festivals

From your first ticket sale to the final toast, our tools help you manage every detail.

Effortless Festival Setup

Build your event page in minutes. List participating breweries, set up multiple ticket tiers like early-bird or VIP, and create a professional-looking page that gets beer lovers excited.

Sell More Tickets

Use our integrated marketing tools to promote your festival on social media and through email. Tap into a new audience of potential attendees searching for events on Eventbrite.

Smooth Day-Of Operations

Use the Eventbrite Organizer app for fast check-in with QR code scanning. Sell tasting tokens or merch on-site with our Tap to Pay option, keeping lines short and guests happy.

Why Eventbrite is the perfect pour for your beer festival

With our tools, creators sell 67% more tickets.

A line of attendees waiting at a brewery booth at a craft beer festival.

Connect with a Thirsty Audience

Tap into Eventbrite's global marketplace to find new attendees for your festival. Our platform helps you reach people actively searching for food and drink events, putting your beer fest in front of a relevant, engaged audience.

The organized entrance gate of a beer festival, showing attendees entering efficiently.

Streamline Entry and On-Site Sales

Forget long lines. The Eventbrite Organizer app lets you scan tickets and check in guests quickly from any mobile device. You can also sell additional beer tasting event tickets or merchandise on the spot using Tap to Pay.

Beer festival merchandise, including tasting glasses, on display.

Flexible Ticketing for Every Fan

Easily create every ticket type your festival needs, from General Admission to multi-day VIP passes and non-drinker tickets. Set timed entry slots to manage crowd flow or offer promo codes to drive early sales.

Tools designed for your brewery event

Eventbrite provides everything you need to manage your festival, promote your brand, and create an unforgettable experience for attendees and breweries alike.

Empty brewery tents set up in neat rows on a field before a beer festival begins.

Customizable Ticketing

Create and manage multiple ticket types, including early-bird, VIP, group packages, and designated driver tickets, to cater to all your attendees.

Targeted Promotion Tools

Reach craft beer lovers with email marketing campaigns and integrated social media tools. Use Eventbrite Ads to target potential attendees based on their interests.

Seamless On-Site Management

Use the Eventbrite Organizer app for rapid QR-code check-in and to sell tickets or merch at the gate. Get instant sales data right from your phone.

Real-Time Analytics

Track ticket sales, monitor attendee demographics, and understand your marketing ROI with clear, easy-to-read reports and analytics.

It’s amazing. I've used many other email distribution platforms, and would pay up to $1,500 a month, with only a small fraction of deliverability and open rates that I get with Eventbrite.Matt O., Founder & CEO, ORLOVE

Eventbrite checked off a lot of boxes. Not just for us but for our community.Ashley Louise, Founder of Ladies Get Paid

It’s the best marketing tool that we have. It’s 100 percent responsible for our uptick in business.Matt Orlove, ORLOVE

Frequently asked questions

Ready to tap into your best beer festival yet?

Create your event page today and start using our powerful tools to sell tickets, promote your festival, and pour a better experience for your guests.