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The Power of Salt Brine


Snow and ice control contractors are always searching for ways to make their businesses more efficient and profitable.  The use of salt brine as a liquid ice control strategy improves the effectiveness of your ice control operations, reduces salt usage, improves profitability, reduces liability and is less damaging to customer's properties and the environment.  This seminar will begin with a discussion about the basics of liquid ice control and include a comprehensive approach to develop the most effective and profitable ice control strategy for your business including tips on how to sell liquid ice control to your clients.  Here are some of the main topics covered:

  • Return on Investment – Discover how you can save money by adding salt brine to your operations and increase profitability.
  • How to Sell Your Customer – Learn how you can sell a liquid ice control program to your Clients and build it into their contract.
  • Litigation – Contractors will hear how they can reduce the potential risk of liability by using liquid ice control techniques.
  • Environmental Impact – Learn about the current impact of salting and why we must improve our practices to protect water supplies and avoid costly repairs.  Also, learn about potential legislation that may impact ice control contractors.


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