August 03, 2023

Upcoming Changes to Eventbrite’s Pricing

Thank you for being a part of Eventbrite's mission to bring the world together through live experiences. We continue to evolve as a marketplace to help you reach new audiences and grow your business.

As part of this evolution, we're introducing new plans for publishing events on Eventbrite.

What’s changing?

Starting September 6th, 2023, we’ll begin rolling out new plans, Eventbrite Flex and Eventbrite Pro, for publishing events.

  • For events with fewer than 25 tickets, Organizers will continue to be able to publish their events for free.

  • For events larger than 25 tickets, Organizers must select a paid plan (Flex or Pro) with varying prices depending on the size and frequency of your events.

  • All plans now include access to Eventbrite's full suite of marketing tools to help you promote your event and sell more tickets.

These plans apply to both free and paid ticket events and are in addition to our existing Ticketing Fees, typically paid by attendees.

  • We are also discontinuing our Essentials Plan. Organizers on this plan will have their Ticketing Fees updated and gain immediate access to previously restricted tools (more details below).

New Plans: Eventbrite Flex and Pro

Our two new plans, Flex and Pro, enable you to pay as you grow based on your event size and frequency.

Flex: Pay As You Publish

With the Flex Plan, you'll pay per event based on the number of tickets you want to offer. This plan is perfect if you only host events occasionally or are just starting out.

Country Up to 25 tickets Up to 100 tickets Up to 250 tickets Unlimited tickets
United States Free $9.99 per event $24.99 per event $49.99 per event

When publishing your event, you can pay upfront with a debit or credit card, or if your event has paid tickets, you can pay with your event balance for no upfront costs to you. You can upgrade anytime to sell more tickets.

Pro: Scale Your Events with Ease

If you host frequent events, you can subscribe and save with an Eventbrite Pro plan to publish unlimited events and increase your daily email send limit.

Country Pro 100

Unlimited events with up to 100 tickets each

Up to 2,000 marketing emails per day
Pro 250

Unlimited events with up to 250 tickets each

Up to 6,000 marketing emails per day
Pro Unlimited

Unlimited events with unlimited tickets

Up to 10,000 marketing emails per day.
United States $29 per month $79 per month $159 per month

New Benefits: Gain Access to Eventbrite’s Marketing Suite

All event Organizers will now have access to our full suite of email and social media event marketing tools which previously required a subscription. We’ve found that events promoted using Eventbrite marketing tools sell 63% more tickets!1 With our new plans, you’ll also continue to have access to best-in-class ticketing tools, including recent updates such as AI-powered functionality, enhanced listings features, and promo tools.

  • Email Marketing Campaigns: Power your promotion with our email marketing tools and no contact limits — and send between 250 and 10,000 emails a day, depending on your plan.
  • Eventbrite Ads*†: Showcase your event in prime positions on Eventbrite, including search results, using our targeted advertising platform.
  • Social Media Ads*: Effortlessly create ad campaigns on Facebook and Instagram, leveraging our Smart Audiences to reach individuals most likely to attend your event.
  • Instagram Growth Ads*: Boost your social media presence by placing ads on Instagram to attract more followers and engagement.
  • Automated Multi-Event Ads*: Save time and promote your entire calendar of events with a single automated campaign on Facebook and Instagram, which updates automatically when your event ends or you add on events.
  • Smart Targeting and Insights: Access targeting recommendations and insights generated from Eventbrite's exclusive events data to reach your ideal audience and get better results.

Updated Ticketing Fees

We are discontinuing our Essentials Plan, and Organizers on this plan will have their Ticketing Fees updated to the following:

Payout Country Professional Package Alternative Fees
United States Eventbrite Service Fee: 3.7% + $1.79 per sold ticket

Eventbrite Payment Processing Fee: 2.9% per order
Onsite sales using Eventbrite Organizer App:

Cash
  • Eventbrite Service Fee: $1 per paid ticket (pass on or absorb)
Credit or debit card
  • Eventbrite Service Fee: $1 per paid ticket (pass on or absorb)
  • Eventbrite Payment Processing Fee: 2.9% (automatically absorbed)

Donation tickets
  • 2.9% Eventbrite Payment Processing Fee per order

Ticketing Fees will continue to be paid by ticket buyers unless you choose to cover them. Your current on-sale event(s) and any events published before this change will not be impacted. As a result of this update, you’ll now have access to additional features such as Custom Payout Schedules and Multiple Ticket Types.

We understand that it's important for you to stay informed about the changes that will be happening to Eventbrite's pricing and we want to make sure that you have all the necessary information at your fingertips. You can find more information about these changes on our Help Center and Pricing Page.

Frequently Asked Questions

1 Eventbrite data 3/1/2022 - 9/30/2022 comparing events promoted both with and without Boost tools; Creators must have hosted events with and without a subscription between 1/1/2022 and 9/30/2022.
* Ad spend is not included in any plan.
† Eventbrite Ads are available only in select markets, and all ads are subject to Eventbrite Ads Terms and Conditions, in addition to the Eventbrite Terms of Service. All ads must comply with the Eventbrite Ads Guidelines.