**PLEASE NOTE THIS IS A RECORDING OF A 60 MINUTE MASTERCLASS*
"High-quality creative increases ad ROI" and according to a Meta Foresight report, creativity drives 56% of a campaign’s sales ROI.
So it is critical to get right but often overlooked - with big financial impacts.
So this Masterclass will focus on how you can create scroll stopping ads using a psychology backed approach, tailoring your creative assets specifically to your audience. Please note - you can also use this in your organic marketing so there is lots of value packed into 60 minutes!
We cover:
- Facebook and Instagram ads - getting your sizing right
- Tailoring your creative for high converting story ads
- The 3N strategy
- Maslow's Hierachy of Needs - understanding the needs of your customers
- Video, benefit call outs and the new unboxing video creative to try
- Emotional vs rational selling
- Social proof and UGC
- Calling out your buyer objections
- Scarcity and urgency
- Price anchoring
+ A SPECIAL BONUS.
This workshop is perfect for you if:
- You have some experience of running Facebook and Instagram ads
- You have no experience but you are looking to run ads in the future
- You don't have the budget to outsource your creative and would like to know how you could level up and get the results you deserve for your ads and organic content
- You are an ads manager and would like to know more about the psychological principles behind advertising creative
- You are interested in marketing psychology and use social media to market your business online
If any of the above resonates, this recording of my 60 minute Masterclass will give you all the tools you need to lock down your Facebook and Instagram marketing using tried and tested (and successful) psychological principles.
A previous attendee shared:
"Cj presented a really well thought out session, I really enjoyed learning the psychology behind why some ads are structured a particular way. I’ve now made some much more interesting looking ads then my previous efforts. Excellent value and Cj clearly knows her stuff, well recommended. " Matt, Business Owner.
Please feel free to email me if you have any questions.
