How to Price Your Event Based on Value

Pricing your event is a tough nut to crack. You’ve got to price high enough to cover your expenses, and low enough to attract a crowd. And even if you’re consistently selling out, the right price can be the difference between stellar and “so-so” profits. So what’s your strategy?

Follow this quick guide to learn the fundamentals of value-based pricing so that you can maximize your revenue.

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Eventbrite

Eventbrite is a global ticketing and event technology platform, powering millions of live experiences each year. We empower creators of events of all shapes and sizes – from music festivals, experiential yoga, political rallies to gaming competitions –– by providing them the tools and resources they need to seamlessly plan, promote, and produce live experiences around the world.