The Ultimate Guide to Using Facebook Live at Your Events

Your headlining band counts down. Your attendees cheer. But not all of them are in the audience.

Facebook Live can broaden the scope of your event beyond physical boundaries, making even those who were unable to attend in person feel like they are part of the action.

But you can’t just set up an old phone camera and call it a day. By planning ahead with these tips from the Facebook live team, you can make sure your Live video is a seamless part of your event, strengthening your brand and driving ticket sales.

In this ebook, the Facebook Live team will help you:

• Learn how to create valuable live content that resonates with your event audience
• Use advanced tips to stand out from a sea of lackluster live video
• Determine which Facebook Live results matter when it comes to measuring your video performance