How to create a general admission event on Eventbrite Music

• Enter your event details.
• Add artists.
• Add information about your event.
• Create tickets.

NOTE: Eventbrite Music isn't available to all event creators at this time. Learn how to create a general admission event.

Enter your event details.

1. Click "Create Event".

Log in to your Eventbrite account and select "Create Event" (at the top of the page).

2. Basic Details (Basic Info).

• Headliner or Event Title — Give your event a short, distinct name up to 75 characters long.

• Presenter or Subtitle — Enter a name that appears under the name of your event up to 75 characters (optional).

• Type — This defaults to "Concert or Performance". Choose a type that describes your event. For public events, this helps attendees find your event.

• Category — This defaults to "Music". Choose a category that matches your event. For public events, this helps attendees find your event.

• Sub-category — Choose a sub-category that further describes your event. Setting an event sub-category is only available for U.S. events at this time.

3. Venue.

In the Venue section, use the dropdown to select the venue where your event will occur. “Age Restriction” and “Capacity” will default to what you entered in your Venue Settings, but you can change these depending on the event.

TIP: Learn how to add a venue to your organization.

4. Date and time.

• Show Date — Event Date.

• Show Time — When the event starts.

• Door Time — When attendees can enter your event.

• End Date — Event Date.

• End Time — When attendees should leave your event.

• Time Zone — This defaults to what you entered in your Venue Settings, but you can change it depending on the event.

5. Save & Continue.

Add artists.

1. Artists.

If you just finished the “Basic Info” section of the event creation flow, you’ll be automatically redirected to the Artists page. If you’re starting from a different location, navigate to your Events page, choose the event, and select “Artists” from the manage event menu.

2. Search for your artist.

Enter the name of the artist performing at your event in the "Add Artist" field. Then choose the matching artist from the list (verified by our partners, like Spotify). If none of the options presented match the artist for you event, click “Add [Artist Name]”. Repeat as needed if your event features multiple artists.

PRO TIP: If you entered a name as the “Headliner or Event Title,” it will automatically populate in the Artists section.

3. Optional: Adjust your lineup.

By default, the first artist you add is noted as the “Headliner”. To change an artist’s status, click the three-dot menu icon next to their name and adjust as needed:

• Make support — Make the headliner a supporting act.

• Make headliner — Make a supporting act the headliner.

• Edit — Edit the artist in the lineup (update their display name and tag additional artists).

• Delete — Delete the artist from the lineup.

PRO TIP: Click the icon (two-lines) to the left of the artist’s name to drag them to another spot in the lineup. This also adjusts the order in which artists display on your event listing and tickets.

Add information about your event.

1. Details.

If you just finished the “Artists” section of the event creation flow, you’ll be automatically redirected to the Details page. If you’re starting from a different location, navigate to your Events page, choose the event, and select “Details” from the manage event menu.

2. Main Event Image.

Drag and drop your image or click to upload a JPEG or PNG no larger than 10MB. A couple of notes:

• Images with at least 2160 x 1080px (a 2:1 ratio) work best.

• You may be prompted to crop your image. Focus on a section of the image and click “Save".

• To re-format your main event image, position your cursor on the image and click the formatting icon.

• To delete your main event image, position your cursor on the image and click the trash can icon.

PRO TIP: Learn more about guidelines for image files.

NOTE: You must have permission from the artist’s representation for any images used. If the artist has not provided approved art, any images you use must be yours or adhere to Creative Common copyright licenses. Flickr has a great Creative Commons section, and you can browse or search through content under each type of license to find photos. Use photos under "Attribution License," which allows for use as long as you give credit to the copyright owner.

3. Description.

• Summary — Write a summary up to 140 characters that describes the most important details of your event and makes it clear to people why they should attend. The summary appears next to your event title on Google, Eventbrite’s discovery, and partner sites when the event is Public.

• Description — Elaborate on the information you included in your summary. Even a few additional sentences to help attendees get a sense of what they’ll experience at your event like a schedule, sponsors, or featured guests can improve the quality of your event listing.

TIP: If you added artists, click "Import" to include artist information in your description. You can still edit, remove, and replace information as needed.

PRO TIP: Use popular, relevant keywords that attendees would likely type into search engines like Google in your summary. That’s known as search engine optimization (SEO) and promotes your event to those most likely to register. Learn how to use SEO for your events.

4. Add text, images, and video.

• Add Text — Add a section for additional text.

• Add Image — Add a section that functions just like the "Main Event Image" uploader. Multiple JPEG, PNG, and GIF images no larger than 10MB are supported.

• Add Video — Add a section that shows a YouTube or Vimeo video. Rearrange text, images, and videos using the up-down arrows. Delete with the trash can icon.

PRO TIP: Check out our blog to learn how to write an event description that sells more tickets.

NOTE: Any videos you use must be yours or adhere to Creative Common copyright licenses.

5. Save & Continue.

Create tickets.

1. Tickets.

If you just finished the “Details” section of the event creation flow, you’ll be automatically redirected to the Tickets page. If you’re starting from a different location, navigate to your Events page, choose the event, and select “Tickets” from the manage event menu.

2. Choose "General Admission".

For general admission events, you have the option to create sections with tickets or just create tickets.

• Create a section — multiple ticket types share the same inventory. The section name also shows on the attendee's ticket, followed by the ticket name.

• Create ticket — ticket types have their own set inventory (set by the “Quantity”).

TIP: If you already created tickets, you'll see "Admission" (tickets) and "Add-Ons" (merchandise and experiences) on the Tickets page. Learn more about creating add-ons for an event.

NOTE: Learn how to create a reserved or externally-ticketed event in Eventbrite Music.

3. Enter your ticket information.

Choose Tickets or Donation and enter your ticket information:

• Name — Enter a name for your ticket type. This name appears on your event listing, in your sales reports, and on the PDF/mobile tickets attached to an attendee's order confirmation email.

• Quantity — Set the number of tickets available for the ticket type. You can change this number at any time, even after publishing your event and selling tickets.

• Price — This is the cost of the ticket, not including any fees. When you enter the ticket price, the "Include fees in ticket price” option will appear. When selected, the attendee pays just the price of the ticket and the fee(s) are deducted from the price you set (the event creator receives the price of each ticket minus the fees). When not selected, the attendee pays the fee(s) on top of the ticket price.

• Sales Start — When attendees can start purchasing the ticket type. By default, your ticket sales start immediately after you publish your event.

• Sales End — When attendees can no longer purchase the ticket type. By default, your ticket sales end an hour before your event ends.

• Donation — Create a ticket type without a set price and allow attendees to enter an amount . — leave the quantity blank if you want to sell unlimited donation tickets. Donation tickets are valid tickets to enter the event. If you don’t want attendees to receive a ticket in exchange for their donation turn off PDF tickets for the ticket type.

TIP: Use "Display sales status in ticket selection" to show or hide the sales start and end dates on your event listing. Tick to show or un-check to hide.

NOTE: If you choose Donation, the Price field is greyed out. No fees are charged for free tickets; donation tickets are subject to fees.

4. (Optional) Select your “Advanced Settings”.

• Description — Describe what attendees receive with the ticket type (2,500 characters or less). The description appears as smaller text below the name of your ticket type.

• Visibility — Choose if the ticket type should be “Visible” to the public, “Hidden” from the public, “Hidden when unavailable,” or set a “Custom Schedule”. With “Custom Schedule,” two more fields appear: “Hide Until” and “Hide After”; set a specific time window when the ticket type should be visible to the public.

• Tickets Per Order — Set a minimum and maximum number of tickets that an attendee can purchase in a single order.

• Sales Channel — Note where tickets should be available (Everywhere, Online Only, or At the door only). Everywhere means tickets are sold on the event listing, Eventbrite attendee app, and the Eventbrite Organizer App). Online only means tickets are sold on the event listing and Eventbrite attendee app. At the door only means tickets are sold on the Eventbrite Organizer App only.

• "Delivery Method" — Check "eTicket" and/or "Will Call" to set the available delivery method(s) for the selected ticket type.

NOTE: When using Add Attendees or Eventbrite Organizer to send tickets to attendees, the delivery method will always default to eTicket, even if the only delivery method on your ticket type is set to Will Call. For orders that you need to send as Will Call only, we recommend creating the order via Add Attendees or Eventbrite Organizer and printing the tickets right away to put in your will call bin. Please note that the attendee will receive a PDF ticket if confirmations are enabled. We are actively working to improve this experience.

5. Save, complete your setup, and publish.

Before you publish, check the following:

• Privacy settings.

• Payout information — country and currency and payment and payout options.

• Tax.

• Attendee checkout experience — order form and order confirmation.

• And, more! — Review all options in the manage event menu to capitalize on all Eventbrite has to offer. Once you're set, publish or "schedule publish".

TIP: If you need to create more ticket types, repeat steps 2-4 or click "Copy" in the three-dot overflow menu to the right of your ticket. The ability to copy tickets and donations is not available for classic event creation, Eventbrite Organizer (iOS and Android), events with Group Registration enabled, or reserved seating events.