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YieldFest London

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Location

Google London

1-13 Saint Giles High Street

London

WC2H 8AG

United Kingdom

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Event description
Programmatic ecosystem from the perspective of digital Publishers evolves very fast. Let's discuss the biggest upcoming challenges together.

About this Event

Transition of Google AdManager to the first price auction model and Unified Pricing Rules introduction; limitations on most of the browsers in third-party data and cookie usage; increasing impact of GDPR and other privacy initiatives enforcement on the digital advertising ecosystem are just a few of the upcoming challenges for Publishers working with programmatic advertising.

We all have the need for diversified knowledge and know-how, to prepare for what is coming in the most optimal way. Join us for an immersive event and let's discuss how the programmatic ecosystem will look like in the near future!

Yieldbird is a programmatic ad management company, Google Certified Publishing Partner, helping more than 250 publishers earn more money, improve their inventory quality and user experience.

Date and Time

Location

Google London

1-13 Saint Giles High Street

London

WC2H 8AG

United Kingdom

View Map

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