Workshop 2: Activate Your Automations — Frisco Founders Series

Workshop 2: Activate Your Automations — Frisco Founders Series

You built the system. Now it’s time to automate it. In Part 2 of The MRB Stack Workshop, we turn your site into a lead-gen machine.

By My Rich Brand

Date and time

Friday, June 20 · 3 - 5pm CDT

Location

WeWork Office Space & Coworking

7700 Windrose Avenue Plano, TX 75024

Refund Policy

Refunds up to 7 days before event

Agenda

6:30 PM

Setup + Recap

Kenny Fomunung

Settle in, connect to Wi-Fi, and get your automation tools open. We’ll do a lightning recap of the system you built in Workshop 1 (or bring you up to speed if you’re joining fresh), then walk through...

7:00 PM

Email Automation + CRM Tags

Kenny Fomunung

Time to connect your form, tags, and CRM. We’ll show you how to structure your ActiveCampaign account for growth—from lead segmentation to trigger-based tagging—so every new subscriber gets tracked a...

7:30 PM

Sequence Writing + Automation Setup

Kenny Fomunung

You’ll write (or customize) your welcome email series with us live. Then we’ll build the automation behind it—from opt-in to delivery. If you’re using our template, it’s plug-and-play. If not, we’ll ...

8:00 PM

Live Launch, Q&A, and System Wrap-Up

Kenny Fomunung

Hit publish on your system and test it in real-time. We’ll stay for live Q&A, share success examples, and make sure you leave with a working automation engine—and the clarity to manage it without tec...

About this event

  • Event lasts 2 hours

If you’ve already launched your website or completed Workshop 1, this is your next step. If you're starting here, we’ll help you integrate what you already have and bring it up to speed.


📍 Location:WeWork Legacy West – Plano, TX

Join us at the beautiful WeWork Legacy West, located at the heart of Plano-Frisco's thriving business district. This professional, modern space offers a collaborative environment, equipped with high-speed Wi-Fi, AV capabilities, and private meeting rooms — everything you need to learn, build, and grow.

Parking: Ample free and paid parking available within the Legacy West shopping center and nearby garages.
Landmarks: Located right off the Dallas North Tollway at Windrose Avenue, steps from top dining, shopping, and entertainment venues.


💡 What You’ll Leave With:

✅ Automated welcome emails + lead capture flows
✅ CRM tagging, lead segmentation, and follow-up logic
✅ A branded 3–5 email sequence (written live with you)
✅ Fully configured ActiveCampaign automation
✅ Optional SMS setup for attendees with upgraded plans
✅ A system that follows up with leads while you sleep


🧰 What to Bring:

  • A laptop (Mac or PC)
  • Your existing website OR your MRB Stack site from Workshop 1
  • An ActiveCampaign account (free to start—we’ll help you configure it)
  • Optional: upgraded SMS plan if you want to activate text automations


👥 Who This Is For:

  • Graduates of Workshop 1: Build Your AI Website Live
  • Entrepreneurs with an existing site and no automation
  • Founders tired of leads falling through the cracks
  • Anyone who wants to scale their system—not their stress


💸 Pricing

$499 – General Admission
$299 – Workshop 1 Attendees $299 – Discounted Rate (Private Code Required)
(Workshop 1 grads: Your exclusive access code has been sent. Use it at checkout to unlock your founder rate.)


In just 2 hours, you’ll go from building… to running.

No fluff. No pitch. Just the systems that scale your business while you sleep.

Frequently asked questions

Do I need to have attended Workshop 1 to join Workshop 2?

Nope! If you already have a branded website and domain, you’re good to go. We’ll show you how to activate email automations, chatbots, and CRM flows using your existing setup.

What’s included in Workshop 2?

We’ll build your automation engine live. You’ll leave with: - Email sequences installed in your ActiveCampaign account - A lead capture pop-up connected to your CRM - A trained AI chatbot that knows your brand - Automation flows that follow up with leads—automatically

How is this different from hiring an agency?

This system is yours to keep. No retainers. No hidden fees. You’ll build it with us live, using your own accounts, and we’ll document it for you.

What tools will we use?

- ActiveCampaign for email + CRM - Tidio for your AI chatbot Zapier for bonus workflows (optional) - If you don’t have these yet, we’ll help you get set up on the spot.

Is there a discount for Workshop 1 attendees?

Yes! If you joined Workshop 1, use your exclusive promo code to register for just $299 instead of $499.

Tags

Organized by

My Rich Brand

My Rich Brand hosts hands-on workshops for small business owners ready to launch and grow automated brands with clarity and confidence. Powered by The MRB Stack™, these events strip away the fluff and focus on real traction—fast. Whether you’re just starting out or looking to scale, you’ll learn how to set up your web presence, lead funnel, and marketing systems in real time. No hype. No overwhelm. Because real traction starts when your brand runs on its own.

$578.39Jun 20 · 3:00 PM CDT