Customer experience often occupies boardroom conversations, but it doesn’t make the leap to strategic action. The problem? The C-Suite struggles to connect CX to tangible business results.
In this session, we’ll dive into the CXPA’s research project, interviewing C-Suite leaders on their goals and strategies. You’ll learn what executives really think about CX, why it often gets sidelined, and how CX leaders can close the gap by tying their initiatives to measurable business success. In this provocative and research-backed session, CXPA Research Lead (and Heart of the Customer CEO) Jim Tincher, CCXP shares the findings from 28 in-depth interviews with CEOs, COOs, and CFOs.
You’ll learn:
- Why "CX" rarely shows up in executive priorities
- How to speak the executive love language: data
- What leading indicators actually matter to drive growth
- Why the path to CEO support runs through Finance and Operations
- And how the best CX leaders are repositioning themselves as business leaders who use CX as a tool for transformation
If you want to drive greater impact, this is the conversation you can’t afford to miss.
A special Thank You to our Sponsor Replicant.AI
Location: Bear Cave Brewing in Downtown Hopkins
