
What's Next For Social Media? Advertising, Data and Regulation
by
Gotham Media
Date and time
Description
Recent disclosures about the use and misuse of data derived from social media are leading to a major reevaluation of how consumers, providers and third parties use the platforms. What's very likely to result from this analysis are new business models and an entirely new perception of how social media is used and its place in society. This panel will examine the likely outcomes: the likelihood of regulation; the impact on advertising; sources of revenue other than ad sales; as well as the very future of social media and how it is used.
Panelists:
Terri Seligman Partner, Frankfurt Kurnit Klein & Selz
Larry Woodard - CEO Graham Stanley Advertising
David Berkowitz - Head of Marketing, Story Hunter
David Kirkpatrick - CEO Techonomy Media and Author, "The Facebook Effect