A content strategy without content operations is just a nice idea. There is no content fairy who can wave a magic wand and make effective content happen at scale. The good news? We have content operations. And thanks to repeated research, we know a lot about what makes content operations work well. When executed strategically, content operations seem magically powerful to overcome the many challenges to scaling effective content.
Join us for a panel discussion offering real-world perspectives from Thomson Reuters, Red Hat, Sallie Mae, and Emory Rollins School of Public Health as well as new research from Content Science about succeeding with content operations in the age of AI. This research is the latest in a series comprising the largest study of content operations ever, including perspective from nearly 1000 leaders and professionals with organizations ranging from Amazon to Mayo Clinic to FedEx to Fidelity.
Actionable takeaways include:
- Understand an updated definition of content operations for today's complex challenges
- Learn the five levels of our evidence-based content operations maturity model
- Know the top success factors in content operations and examples of applying them
- Gain insights and ideas for using AI and advanced technology in content operations
- Gain insights and best practices for measuring content effectiveness in content operations
All registrants will receive
- Access to the recording and slides for 30 days.
- A link to download the new research report, What Makes Content Operations Successful?
If you join us live, you'll have the chance to ask questions and get answers from our panelists. You'll also be entered into a drawing to win the new edition of The Content Advantage by Colleen Jones.
To ensure everyone has a great experience, we have a clear code of conduct.
Special thanks to our research sponsors Tenovos, Optimal, Acrolinx, and Kontent.ai.
