WBC Virtual Launch Program with Felena Hanson

This nine-week program is designed for small business owners who want to strengthen their business fundamentals and launch with confidence. Built on a proven platform that has supported over 1,500 participants in the past four years, this accelerator provides structure, accountability, and expert guidance.

Dates and Times:

Session 1, Feb 2, 2026 10:00 AM - 12:00 PM

Introduction.

Session 2, Feb. 23, 2026 10:00 AM - 12:00 PM
Naming, Licensing & Permits, Banking & Credit card set-up, Recordkeeping, Entity set-up, Tax planning.

Session 3, Mar. 2, 2026 10:00 AM - 12:00 PM
Pricing Strategy, Branding, Marketing Planning, Online Presence, Contracts, Insurance.

Session 4, Mar. 16, 2026 10:00 AM - 12:00 PM
Online Presence, Contracts, Insurance, Team, Systems & Organization.

Session 5, Mar. 23, 2026 10:00 AM - 12:00 PM
Team, System & Organization, Start-up Capital & Financial Projections.

Session 6, Mar. 30, 2026 10:00 AM - 12:00 PM
Start-up Capital & Financial Projections, Elevator pitch and one-page business plan.

Session 7, Apr. 13, 2026 10:00 AM - 12:00 PM
Final wrap-up: Each participant delivers an elevator pitch and has their one-page business plan complete.

What Clients Can Expect
• Nine Weeks of Guided Learning A structured program covering 17 foundational steps to successfully launch a business.
• Weekly Virtual Sessions Two hours of live, interactive classroom time each week via Zoom, led by an experienced instructor.
• Hands-On Activities Participants complete two to three steps each week, with checkpoint questions to ensure progress.
• Community & Collaboration Opportunities to brainstorm ideas, receive feedback, and build connections with other entrepreneurs.
• Capstone Project Create a one-page business plan and a polished elevator pitch by the end of the program.
• Proven Framework Based on a tested platform that has helped thousands of small business owners achieve their goals.


Instructor
Ms. Hanson is a pioneering entrepreneur with 20 years of small business growth experience. She taught entrepreneurship and marketing at several colleges and universities for more than eight years, prior to launching her current business, Hera Hub, a co-working space and business accelerator for female entrepreneurs. Over the last nine years, her business has supported more than 13,000 women in the launch or growth of their businesses.

Learn more using the following videos:
Overview video: https://youtu.be/_slse1cLO9I
Testimonial video: https://youtu.be/bRyoQk81ZVw