WBC Virtual Launch Program

This 9-week program is designed for small business owners who want to strengthen their business fundamentals and launch with confidence. Built on a proven platform that has supported over 1,500 participants in the past four years, this accelerator provides structure, accountability, and expert guidance.

What Clients Can Expect
• Nine Weeks of Guided Learning A structured program covering 17 foundational steps to successfully launch a business.
• Weekly Virtual Sessions Two hours of live, interactive classroom time each week via Zoom, led by an experienced instructor.
• Hands-On Activities Participants complete two to three steps each week, with checkpoint questions to ensure progress.
• Community & Collaboration Opportunities to brainstorm ideas, receive feedback, and build connections with other entrepreneurs.
• Capstone Project Create a one-page business plan and a polished elevator pitch by the end of the program.
• Proven Framework Based on a tested platform that has helped thousands of small business owners achieve their goals.

Week 1 Monday, February 2, 2026
Class Kick-Off
• Introductions
• Academy Structure
• Access
1. Customer discovery
2. Business model canvas

Week 2 Monday, February 9, 2026
Review – 1. Customer Discovery / 2. Business Model Canvas
3. Naming
4. Licensing & permits
5. Banking & credit card set-up

No Class - February 16

Week 3 Monday, February 23, 2026
Review – 3. Naming / 4. Licensing & Permits / 5. Banking & Credit card set-up
6. Recordkeeping
7. Entity set-up
8. Tax planning

Week 4 Monday, March 2, 2026
Review – 6. Record Keeping / 7. Entity Set-up / 8. Tax Planning
9. Pricing Strategy
10. Branding
11. Marketing Planning

Week 5 Monday, March 9, 2026
Review – 9. Pricing Strategy / 10. Branding / 11. Marketing Planning
12. Online Presence
13. Contracts
14. Insurance

Week 6 Monday, March 16, 2026
Review – 12. Online Presence / 13. Contracts / 14. Insurance
15. Team
16. Systems & Organization

Week 7 Monday, March 23, 2026
Review – 15. Team / 16. System & Organization
17. Start-up Capital & Financial Projections

Week 8 Monday, March 30, 2026
Review – 17. Start-up Capital & Financial Projections
18. Elevator pitch and one-page business plan

No class - April 6.

Week 9 Monday, April 13, 2026
Final wrap-up: Each participant delivers an elevator pitch and has their one-page business plan complete

Instructor
Ms. Hanson is a pioneering entrepreneur with 20 years of small business growth experience. She taught entrepreneurship and marketing at several colleges and universities for more than eight years, prior to launching her current business, Hera Hub, a co-working space and business accelerator for female entrepreneurs. Over the last nine years, her business has supported more than 13,000 women in the launch or growth of their businesses.

Learn more using the following videos:
Overview video: https://youtu.be/_slse1cLO9I
Testimonial video: https://youtu.be/bRyoQk81ZVw