Virtual Class: Advanced Social Media Management Certification

Session #1 – Advanced Targeted Marketing Strategies

In Session #1, participants will elevate their content planning strategy by maximizing the potential of their Trello boards. The session will delve into a comprehensive review of highly successful lead generation best practices and strategies, providing participants with actionable insights to enhance their marketing endeavors. Participants will also gain expertise in creating impactful pay-per-click ads, designing compelling landing pages, and optimizing websites for conversion. The session extends to discovering and incorporating the most popular hashtags into participants' strategies, leveraging their reach and engagement. A special focus on driving qualified traffic to websites through blog network marketing will further enrich participants' skill sets. The in-class work component is designed to empower participants to define and develop their powerful lead-generation strategies, ensuring practical application.

Session #2 – Advanced Content Marketing Strategies

In Session #2, participants will uncover the power of email autoresponders as their secret sales force—learning the intricacies of setup and understanding their pivotal role. The session will provide insights into crafting highly effective landing pages geared towards converting leads, equipping participants with essential skills for successful online engagement. Participants will gain proficiency in measuring the value of search keywords, enabling them to optimize their online presence. A thorough review of advanced marketing strategies, including influencer marketing, E-books, white papers, events, contests, webinars, text campaigns, and AI tools, will broaden participants' horizons. The session will also unveil the art of crafting compelling content with hypnotic headline writing to boost click-through rates. The in-class work segment will help participants actively define and develop their content strategies, transforming their approach to attract new customers with magnet appeal.

Session #3 – Enhanced Social Media Dashboard Strategies

In Session #3, participants will delve into advanced techniques, including RSS automation, comprehensive reporting, efficient posting queues, task assignments, social media engagement tactics, and monitoring. The session will equip participants to monitor social media content across the web, enabling them to actively participate in real-time conversations. Participants will also gain valuable insights into crafting evergreen content, a key skill for rescheduling top-performing posts for repeated success. The session will introduce participants to set up a robust review management system to garner more positive reviews. A focus on reporting will guide participants in connecting Google Analytics, interpreting social media reports, and understanding the metrics that matter most. The in-class work component is designed for participants to elevate their proficiency in social media posting tools, ensuring they harness the full potential of these strategies for optimal engagement and impact.