UXin'/ Intro to Product Design in the age of AI

Stop designing static screens. The foundational principles of Product Design are being rewritten. The greatest products today don't just have beautiful buttons; they possess intelligent logic that adapts to every user.

We are shifting from designing a fixed User Interface (UI) to designing Intelligent Systems that generate unique, adaptive experiences in real-time.

The most pressing question for every designer is: How do you design a product when the interface itself is constantly changing?

What We Will Cover

This session is a concise introduction to the tools, strategies, and mindset required to thrive in the AI era.

1. The Core Shift: From Pixels to Logic

We'll start with a powerful case study, like Netflix's Personalized Artwork, to illustrate how AI has moved from being a feature in the product to being the core design engine of the product. Learn why your new canvas is the data flow, not just the wireframe.

2. AI as Your Co-pilot: Speed and Scale

Discover how AI augments (not replaces) the design process, making it faster, more scalable, and more insightful:

• Research: Moving from small focus groups to billions of behavioral data points.
• Ideation (Generative Design): Utilizing AI to quickly create hundreds of concepts and mockups.
• Personalization: Enabling hyper-tailored experiences for every single customer.

3. The Evolving Designer: Focus on Ethics and Strategy

Your role is elevating from operator to strategic conductor. We will discuss the new responsibilities of the AI-Age Product Designer:

• AI Literacy: Understanding the basics of Machine Learning (ML) to set effective constraints.
• Design for Trust: Implementing transparency and control mechanisms to build user confidence in intelligent systems.
• New Interaction Patterns: Mastering Natural Language Interfaces (NLI), conversational flow, and prompt design.

Who Should Attend?

Product Designers, UX/UI Specialists, Product Managers, and anyone interested in the strategic future of product development.

Come prepared to challenge your assumptions about what a "finished product" looks like.

Ready to redesign your career for the age of intelligence?

We hope to see you there.