Trello VP of Product on Lessons From 10 Years of Building AI Driven Product

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AI is easy to prototype, but hard to scale. In this exclusive workshop, Gaurav Kataria, VP of Product at Trello, breaks down the playbook for operationalizing GenAI across complex products and teams. Using examples from Atlassian’s own AI initiatives, Gaurav reveals how Trello integrates intelligent summarization, prioritization, and personalization directly into user workflows—while keeping trust, bias, and cost under control.

This session goes beyond technical jargon, showing how to lead AI-first products with clarity, accountability, and measurable business outcomes.

Key Takeaways

• Design explainable AI experiences that increase user confidence and adoption.
• Use data-driven feedback loops to continuously improve AI recommendations.
• Implement PM-led evaluation frameworks to track performance over time.
• Embed GenAI features for smarter communication, task prioritization, and focus time.
• Balance AI innovation with privacy, compliance, and user trust at scale.

Brought to you by Atlassian, the powerhouse behind Jira, Confluence, and Trello—and a ProductCon Gold Sponsor at the forefront of AI innovation in team productivity. Atlassian recently hosted an exclusive workshop on “10 Lessons from 10 Years of Building AI-Driven Products” for top product executives. To explore partnership or future workshop opportunities, contact sponsorships@productschool.com

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