The Global Edge: How to Use AI Marketing to Reach Diverse Customers

Join Global Village Group for a live, 90-minute online workshop designed for small business owners and marketing leaders who want to use AI and digital marketing to attract, engage, and convert diverse customer audiences—without sounding generic, robotic, or out of touch.

This is not a tool demo.
This is a strategy-first workshop that shows you how to combine AI efficiency with cultural intelligence to drive real results.

🎯 Who Should Attend

This workshop is ideal for:

• Small business owners and entrepreneurs
• Marketing managers at small to mid-sized businesses
• Brands serving multicultural, bilingual, or diverse communities
• Businesses expanding into new neighborhoods, cities, or markets
• Agencies looking to add AI-powered multicultural marketing services

If your marketing feels flat, inconsistent, or disconnected from your audience, this workshop is for you.

🧠 What You’ll Learn

In this practical, no-fluff session, you’ll learn:

✔ How to build a strong digital marketing foundation before adding AI
✔ Why “one-size-fits-all” marketing fails with diverse audiences
✔ How to identify and segment multicultural customer groups in your local market
✔ How to use AI as a marketing co-pilot (not a replacement)
✔ Real examples of AI-assisted content, insights, and localization
✔ A simple workflow to apply these strategies in the next 7 days

You’ll walk away with a clear framework, not just ideas.

🗂️ Workshop Agenda (90 Minutes)

Welcome & Introduction
Meet the Global Village Group team, workshop goals, and what you’ll walk away with.

Part 1: The Digital Foundation
How SMBs should approach digital and social marketing to drive visibility, trust, and conversions.

Part 2: Multicultural Marketing That Converts
How to reach diverse audiences through cultural relevance, not just translation.

Part 3: The AI Advantage
Practical AI use cases for content creation, audience insights, and localization—plus a live prompt demo.

Live Q&A + Mini Audit
Get real-time answers and insights you can apply immediately.

Wrap-Up & Next Steps
Key takeaways, free resources, and how to go deeper.

🎁 Free Resource for Attendees

All attendees will receive The Global Edge Toolkit, including:

• An AI Prompt Library for multicultural marketing
• A Diverse Customer Mapping Worksheet
• A 7-Day AI Marketing Implementation Plan
• A Cultural Trust Signals Checklist
• A 3-Channel Content Planning Template

This toolkit alone is worth attending.