The AWWC — More Than a Logo: Branding to Build Loyalty

Lunch with Leaders at the Amour Women Work Community
Presented by Lauren Bigelow, Laurelow.

Where Ambition Meets Access. Where Leaders Open Doors.
Lunch with Leaders is a premier midday experience by Amour Women Work Community hosted inside the brand-new Amour Women Work Community (AWWC) building in Troy, Michigan, — where bold ambition meets real access to mentorship, strategy, and inspiration.

Rooted in the Amour Method, each session offers dynamic conversations, practical insights, and connection across all areas of life: financial, physical, mental, spiritual, and relational.

More than a meal, it’s a moment of growth — with every speaker offering tools, next steps, and opportunities to go further.

Take your seat at the table. Your next level starts here.

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Join us for an eye-opening session with Lauren Bigelow, where you’ll explore:

• Why a brand is more than a visual; it’s the emotional connection that drives loyalty
• How to put together marketing language that speaks directly to your audience
• Branding must-haves in industries like housing and hospitality, where trust is everything

Throughout the session, you’ll be invited to reflect, respond, and rethink how your brand is showing up — and why it matters more than ever.

A logo is just the beginning. True branding is about trust, experience, and the story people remember when your name comes up. It’s what they feel, think, and believe about your business, going much further than design.

Special Bonus
You’ll be invited to apply for The Brand Introduction, a mini-strategy specifically for housing and hospitality businesses ready to build stronger branding that leads to stronger marketing (and better results).

✨ Why You Should Attend:

• Be Inspired by real conversations with powerhouse women leaders.
• Explore the brand-new luxury coworking and wellness space at AWWC—built just for women to thrive.
• Network with like-minded professionals, creatives, and entrepreneurs.
• Enjoy complimentary tea, light refreshments, and stylish vibes.
• Get a feel for this stunning new community in Troy that’s more than an office—it’s a movement.

📍 Location:
Amour Women Work Community
2600 W Big Beaver Rd, Troy, MI (attached, covered free parking available!)

💡 First Time Visiting? We’ve Got You Covered:

• Our building is safe, welcoming, and easy to access—just off the freeway.
• Free, well-lit parking is attached to the building. No meters, no stress.
• You’ll be greeted by a friendly host upon arrival and guided to the event space.
• Not a member? No problem. This is the perfect opportunity to check out the space and meet our vibrant community.
• Dress code? Come as you are—but feel free to show off your signature style!

Join us for a moment of connection, clarity, and collective power. Because when women gather, big things happen.