CALL FOR PARTICIPATION

Show Upstate New York what design can do. Show Upstate why design is important. Show Upstate the power of design. We challenge all student designers to form design teams this school year and commit to making a positive impact on their community.

CHALLENGE REQUIREMENTS: 

• Registration (Deadline 11/30/16)
  Registration requires the formulation of a team and the identification of a design problem to solve.

• Teams must include at least two student designers and a mentor who is a professional in the field (can be a faculty member, alum or local designer).  

• Teams must also identify a social issue in their local community that can be addressed with design (you may choose to collaborate with a local non-profit, but are not required to do so). The goal of your design solution should be one of the following:

• Increase awareness of the issue or a perspective on the issue with an audience not currently or adequately reached.

• Promote a specific call to action that will result in a positive impact on the community.

• Redesign an existing piece of media, with appropriate permission and approval of the publishers of that material, to clarify and amplify the intended message to effectively reach the intended audience
  
  

• Project Submission (Deadline 3/27/17)
  Collaborate with the local community to develop a solution of the design problem. Consider the needs/wants of the target audience and constraints like publication budget, feasibility, access, etc. when making design choices including the medium/format. Submissions should be sent by email to education@upstatenewyork.aiga.org from the mentor’s email address to demonstrate your mentor’s support and approval of your team’s project/work and must be received no later than midnight on 3/27/17

• CASE STUDY: Include team name, images, overview of social issue, project brief, strategy, research, solution, challenges and effectiveness. Also include images of both the final solution and the process. Remember that these should be designed documents that will be on display at Create Upstate if you are a finalist. See professional case study examples highlighted on AIGA’s Design for Good webpage (http://www.aiga.org/landing.aspx?pageid=10103). Case study should be 750-1000 words and submitted as a PDF (please keep to one page front and back).

• VIDEO:  Videos should be 1920px1080px, no longer than 90 seconds, and uploaded to Vimeo.com (please make sure that “download the video” and “add to their collections” are both turned on in your privacy settings). Videos should document the solution, process and what informed poignant design decisions. Videos must include the names of all team members (and the colleges/organizations they are affiliated with), and include an overview of the issue your team addressed.  Videos will be included in an album/channel on Vimeo and shared with the AIGA Upstate New York community. Please submit video as a Vimeo URL.

Submissions will be evaluated by a panel of judges comprised of professional designers from across Upstate New York using this rubric. The top three submissions will be highlighted at Create Upstate 2017 where the community will vote on the ultimate winner. See last year’s submissions.

Participants in this competition retain any and all copyright claims to their work. Your participation in this competition grants AIGA Upstate New York the right to display and publicize your creative work generated for this competition at Create Upstate 2017 and in our print and and digital publications and communications, providing we include appropriate attribution. 

Eligibility:

• Student design team members must be studying a design related field at a college or university within the AIGA Upstate New York Chapter region.

• All teams must have one local design professional (may be a professor) serve as a mentor to the team.

• In order to qualify to exhibit work at Create Upstate 2017 all deadlines and requirements (Registration, Submission) must be met.

• Submissions may only include projects completed during the 2016-2017 school year.

• Teams must have the appropriate license/rights to the copy, type and images in their work.

• The chapter reserves the right to exclude work that does not reflect the AIGA Standards of Professional Practice http://www.aiga.org/standards-professional-practice/.

Please direct inquiries about the Student Design Challenge to education@upstatenewyork.aiga.org.