Strengthen Your Brand Through Internet Marketing Workshop in Auckland
Multiple dates

Strengthen Your Brand Through Internet Marketing Workshop in Auckland

Join us for a hands-on workshop to boost your brand's online presence and stand out in the digital world!

By LeadFlake

Location

For venue details, reach us at info@leadflake.com

PH: + 61(0) 2 80155605 Auckland, North Island 1010 New Zealand

Refund Policy

Refunds up to 7 days before event.

Agenda

Module One: SWOT Analysis in Marketing


● Strengths, Weaknesses, Opportunities, Threats ● Case Study and Review Questions

Module Two: Marketing Research


● Media Consumption, Pricing, Product Development ● Identifying Target Audiences ● Case Study and Review Questions

Module Three: Real Time Marketing


● Dynamic Content, Engagement, Monitoring ● Timing and Media Strategies ● Case Study and Review Questions

Module Four: Brand Management


● Consistency Across Media, Brand Management Techniques ● Unique Qualities and Interaction Management ● Case Study and Review Questions

Module Five: Social Media (I)


● Building a Community, Brand Champions ● Adding a Personal Touch, Sharing Content ● Case Study and Review Questions

Module Six: SEO Basics


● Creating Relevant and Original Content ● Keyword Strategy, Value Proposition, Linking ● Case Study and Review Questions

Module Seven: Social Media (II)


● Content Creation (Blogs, Webinars), Constant Monitoring ● Interaction Strategies ● Case Study and Review Questions

Module Eight: Website Characteristics


● SEO Optimization, Landing Pages ● Analytics, Mobile Optimization ● Case Study and Review Questions

Module Nine: Capturing Leads


● Lead Generation and Management ● Quality vs. Quantity, Repeat Customers ● Case Study and Review Questions

Module Ten: Campaign Characteristics


● Tailoring Campaigns, Powerful Language ● The 4 W’s of a Campaign, Monitoring, and Adjustments ● Case Study and Review Questions

Module Eleven: Wrapping Up


● Words from the Wise, Lessons Learned, Action Plans & Evaluations

About this event

Certificate: Course Completion Certificate

Language: English

Duration: 1 Day

Credits: 8

Refreshments: Snacks, Beverages and Lunch included in a classroom session

Course Delivery: Classroom

Offers: Group of 5 - 10 people 10% Discount, Group of 11 - 20 people 15% Discount

Course Overview:The marketing landscape has transformed drastically over the last decade, largely due to the rise of the internet and social media. Today, marketing is centered on communication, and the internet provides marketers with unparalleled tools to reach a vast audience at a minimal cost.

The Internet Marketing Fundamentals course offers the essential skills needed to effectively market your business online. With content being the backbone of internet marketing, understanding how to create, manage, and utilize it is key to driving business growth. If you aim to expand your business in today's digital world, mastering these fundamentals is crucial.

Learning Objectives:By the end of this course, participants will be able to:

  • Understand and apply SWOT Analysis in marketing.
  • Conduct effective marketing research to improve products and target audiences.
  • Execute real-time marketing strategies.
  • Manage a brand across different media platforms.
  • Utilize social media as a marketing tool (basic and advanced techniques).
  • Implement SEO fundamentals to enhance online visibility.
  • Optimize website characteristics for lead generation and user engagement.
  • Capture and manage leads effectively.
  • Design and manage marketing campaigns that resonate with audiences.

Prerequisites:There are no prerequisites for this course.

Course Materials:Participants will receive a course manual that includes presentation slides and reference materials.

Target Audience:This course is designed for anyone interested in learning the fundamental skills of internet marketing.

Technical Requirements (for eBooks):

  • Internet access for downloading the eBook.
  • Laptop, tablet, smartphone, or eReader (no Kindle support).
  • Adobe DRM-supported software (e.g., Digital Editions, Bluefire Reader).
  • Detailed instructions for downloading and activating the eBook will be provided

Certification:Upon successful completion, participants will receive a Leadflake Certificate of Completion.

©️ 2025 Leadflake. This content is protected by copyright law. Copy, Reproduction or distribution without permission is prohibited.

Frequently asked questions

What Does Leadflake provide me on the day of the course?

We provide Course Materials, Lunch/Beverages and Course Completion Certificate.

If I cancel my Enrollment, how can I claim my Refund?

You can request a refund by sending an email to info@Leadflake.com and within 7-14 working days you get your money back.

How do I enroll in a course?

You can reach us at info@Leadflake.com or enroll through our website.

Is the course available online or in-person?

We host the training through both the platform, Online and Classroom. The virtual training option can be chosen by busy professionals.

What is the duration of the course?

The duration of the training is 8 hours. The training will run from 9 AM to 5 PM.

Do you provide group discount?

Yes, we do provide up-to 25% of discount for the group registration.

Will I receive a certificate upon completion of the training?

Once you complete the training, you will receive a globally recognized Course Completion Certificate.

Can I switch my registration to different course if required?

Yes. You can switch your registration to a different course with a week prior notice.

Are your instructors are qualified and certified?

Our subject matter experts are from relevant industries and are certified.

How many credits will I be eligible for?

You will be credited with 8 PDUs on completion of this training.

Organized by

Leadflake delivers expert-led training programs designed to boost professional skills and organizational performance. Our events include workshops, webinars, and certification courses across diverse domains like leadership, IT, communication, project management, and more. Join us to learn, grow, and stay ahead in your career.

From NZ$576.15
Multiple dates