Startup Chippewa Valley '25 | Your Small Business Digital Presence

Startup Chippewa Valley 2025: Becoming Resourceful | November 10–14

Event Series Overview

In a world where technology evolves daily and challenges come faster than ever, resourcefulness is the true advantage. Startup Chippewa Valley celebrates that spirit — the ingenuity, adaptability, and grit it takes to turn an idea into impact.

This year’s theme, “Becoming Resourceful,” explores what it means to build smarter, stronger, and more sustainably in 2025 and beyond. From harnessing the power of AI to mastering time-tested principles of entrepreneurship, each session, workshop, and conversation will equip founders and small business leaders to do more with what they have — and build toward what’s next.

Whether you’re a founder scaling your dream, a future entrepreneur preparing to leap, a small business owner ready to grow, or a community leader or investor supporting innovation in the Valley, this is your week to connect, learn, and celebrate what makes our region thrive.

Your Small Business Digital Presence

Monday, November 10 | 2pm - 4pm | The Coven Co-Working Space

Before you can grow your audience, generate leads, or start running ads, you need a digital foundation that makes your business findable, credible, and connected. This session breaks down the essential building blocks every small business should have in place to establish a trustworthy and professional online presence.

We’ll cover practical steps — from setting up your Google Business profile and optimizing your website, to aligning your social media channels and making sure your contact information is consistent everywhere you appear online. You’ll leave with a clear sense of where your digital presence stands today, what gaps to prioritize next, and simple tools to keep everything up to date as you grow.

This workshop is designed for small business owners, entrepreneurs, and early-stage startups who want to strengthen their visibility and build a digital foundation that supports future marketing and growth.

Attendees are encouraged to bring their computers to take advantage of opportunities for practice and feedback.